Introduction to Interaction Design

The visual and interactive elements of a product, focusing on how users interact with it. This includes aspects like buttons, icons, spacing, typography, layout, and color schemes.

A broader concept encompassing all aspects of a user's experience with a company, service, or product. It considers how the experience makes the user feel and if it helps them achieve their goal.

Focuses on the design of interactions between users and systems, aiming to create products that enable users to achieve their objectives easily and efficiently.

A visual guide that doesn't require much thinking from the user, transferring the brand's strengths and visual assets to a product's interface.

Achieving a consistent look and feel across all elements of a product, such as buttons, icons, and typography.

Having a coherent flow and logic between the different elements of a product's interface.

Creating a visually pleasing and enjoyable experience for the user through the design of the product's interface.

A strategic focus on managing user interactions throughout an experience, rather than just focusing on the technology itself.

The process of creating a dialogue between a person and a product, system, or service, encompassing both physical and emotional aspects.

The process of finding out what users need and want, through observations, interviews, and examining existing solutions.

Analyzing and organizing findings from user research to create a coherent understanding of user needs and behaviors.

Designing a potential solution based on design guidelines and fundamental design principles.

Creating prototypes to demonstrate the look and feel of a potential solution, allowing for user testing and evaluation.

Implementing and deploying the final, developed product, based on user feedback and design iterations.

Interaction design focuses on the interactions and motion elements within a digital product, like animations, microinteractions, and transitions.

User interface design focuses on the visual aspects of a product, considering colors, fonts, icons, layouts, and overall aesthetics.

Interaction design, a specialized area within UX, focuses on how users interact with a product, while UX considers the overall user experience.

Good interaction design ensures users can easily and efficiently achieve their goals, improving user satisfaction, loyalty, and conversions.

A study found that 72% of users abandon online carts due to a bad user experience, highlighting the importance of a smooth and intuitive interaction.

Investing in good interaction design for e-commerce websites can lead to higher conversion rates and increased revenue.

A well-designed website can enhance customer satisfaction and loyalty, resulting in repeat business and positive word-of-mouth marketing.

Good interaction design can save companies money by reducing customer support inquiries, as users can easily navigate and find information on their own.

Interaction design is the process that makes websites and apps interactive, allowing users to navigate, explore, and interact with digital content.

Interaction designers focus on what users want to achieve when interacting with a product, ensuring the design meets their needs and helps them succeed.

Advance functionalities in Figma, a popular design tool, offer significant opportunities for creating interactive prototypes and user experiences.