Questions and Answers
What primarily drives the Technology Push Model?
Which of the following is an example of the Market Pull Model?
What does the Coupling Model primarily involve?
Which statement accurately reflects a difference between the Technology Push and Market Pull Models?
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Which of the following technologies became a result of the Coupling Model?
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What are the three dimensions of innovation as mentioned in the content?
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Which factor is identified as influencing firm innovativeness?
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What model classifies the process of innovation into five generations?
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Which of the following is NOT a barrier to innovation mentioned in the content?
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What is the 'coupling model' related to in terms of innovation?
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Which case study is highlighted for discussion in understanding innovation?
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Which of the following best describes the concept of innovativeness?
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Study Notes
Week 2 Overview
- Activities and readings from the previous week were revisited for deeper understanding.
- Key focus on constructing an "Innovation Family Tree" for presentation.
VHS vs. Betamax Case Study
- Analyze why VHS became more successful than Betamax.
- Investigate reasons for the limited longevity of both VHS systems.
Research Findings on Innovation by Neely and Hii (1998)
- Innovation is crucial for enhancing competitiveness in the knowledge economy.
- In the UK, worries arise over firms trailing behind global innovation standards.
- Identified barriers to regional innovation include high costs, lack of information, and inadequate infrastructure.
Dimensions and Capacity of Innovation
- Innovation encompasses three dimensions: product, process, and organizational.
- Innovative capacity reflects a firm or region's potential to generate new outputs.
- Firm innovativeness is influenced by organizational, managerial, and environmental characteristics.
Innovation Process Models
- Five classifications depict the innovation process:
- Technology-push model: Innovations driven by technological advancements.
- Market-pull model: Innovations that arise from identifying market needs.
- Coupling model: Integrating existing technologies or components to create new solutions.
- Integrated model and networking model: Focus on collaborative and interconnected approaches in the innovation landscape.
Technology Push Model
- Innovations originate from technological advancements, with companies seeking market opportunities afterward.
- Examples include the microwave and the development of the internet, where technology preceded market applications.
Market Pull Model
- Innovations stem from identified market demand, with companies creating products that satisfy consumer needs.
- Example: The iPhone was designed based on consumer demands for a sophisticated smartphone.
Coupling Model
- Combines existing technologies or ideas to develop new solutions, emphasizing synergy among elements.
- Examples include:
- Smartphones: Integration of communication, computing, camera, and sensor technologies.
- Hybrid cars: Merging traditional engines with electric motors for improved efficiency.
- Wearable technology: Fusion of sensors, computing, and design in health and lifestyle products.
Comparison of Innovation Models
- Consider similarities and differences between technology-push, market-pull, and coupling models.
- Note requirements for carrying out research with at least two sources for in-depth understanding.
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Related Documents
Description
Delve into the concepts of innovation with this quiz on the Innovation Family Tree. You will explore case studies, including VHS vs. Betamax, and understand different models of innovation such as the Coupling and Integrated Models. Prepare to present your findings and insights from the week's readings and activities.
