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Questions and Answers
What are primary activities in a value chain?
What are primary activities in a value chain?
Which of the following is classified as a secondary activity in the value chain?
Which of the following is classified as a secondary activity in the value chain?
How can a value chain create a competitive advantage?
How can a value chain create a competitive advantage?
What does 'Procurement' in the value chain refer to?
What does 'Procurement' in the value chain refer to?
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Which component is involved in 'Technology Development' in a value chain?
Which component is involved in 'Technology Development' in a value chain?
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What is the role of 'Inbound Logistics' in the value chain?
What is the role of 'Inbound Logistics' in the value chain?
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Which of the following best describes a value chain?
Which of the following best describes a value chain?
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Which of these is NOT considered a primary activity in the value chain?
Which of these is NOT considered a primary activity in the value chain?
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Which of the following is NOT a benefit of Information Systems (IS) in the value chain?
Which of the following is NOT a benefit of Information Systems (IS) in the value chain?
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What is the primary purpose of benchmarking in the context of the value chain?
What is the primary purpose of benchmarking in the context of the value chain?
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Which type of Information System is aimed specifically at improving customer relationships?
Which type of Information System is aimed specifically at improving customer relationships?
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For gaining a competitive advantage, what should businesses focus on according to the value chain analysis?
For gaining a competitive advantage, what should businesses focus on according to the value chain analysis?
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Which of the following activities would be least likely to be affected by an Enterprise Resources Planning system?
Which of the following activities would be least likely to be affected by an Enterprise Resources Planning system?
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In the context of the value chain, which of the following represents a value-adding activity?
In the context of the value chain, which of the following represents a value-adding activity?
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The implementation of which type of Information System would primarily aid in operational efficiency?
The implementation of which type of Information System would primarily aid in operational efficiency?
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What is a key step mentioned in enhancing a company's value chain process?
What is a key step mentioned in enhancing a company's value chain process?
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Study Notes
Information Systems Management - Week 4, Part 1
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Value Chain: A chain of activities that add value to products and services. These activities are interdependent and can create competitive advantages.
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Primary Activities: Directly contribute to the value of goods and services produced by a company. Examples include inbound logistics, operations, outbound logistics, marketing & sales, and services.
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Secondary Activities: Support the primary activities, like infrastructure, human resources, technology development, and procurement.
Activities in the Value Chain
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Infrastructure: Activities such as accounting, finance, planning, and general administration.
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Human Resources: Recruiting, training, promotion, scheduling, compensation, and benefits design.
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Technology Development: Intranet & extranet networking, system planning, and development.
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Procurement: Supplier relationships, price negotiation, purchasing planning, and contracting.
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Inbound Logistics: Activities like scheduling, receiving, inspection, storage, and unloading of raw materials and inventory.
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Operations: Transforming raw materials or inputs into final products. This includes quality assurance, assembly, and packaging.
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Outbound Logistics: Distributing finished goods to customers, involving scheduling, storage, delivery, and tracking.
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Marketing & Sales: Includes market analysis, promotions, pricing, and sales management.
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Services: Activities like customer service, maintenance, and handling complaints.
The Role of IS in the Value Chain
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IS can improve operational efficiency through Enterprise Resource Planning (ERP) and Decision Support systems.
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IS can improve customer and supplier intimacy through Supply Chain Management (SCM) and Customer Relationship Management (CRM) systems.
Possible IS for Each Value Chain Activity
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Firm Infrastructure: Web-based financial systems, ERP, investor relations.
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Human Resources: Self-service tools, internet-based training, personnel information sharing.
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Technology Development: Collaborative design tools, knowledge directories, real-time access to information.
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Procurement: Real-time order processing, inventory tracking.
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Inbound Logistics: Real-time scheduling, warehouse management, and advanced planning.
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Operations: Information exchange, scheduling, component supplier interaction.
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Outbound Logistics: Order tracking, customer-specific agreements, real-time delivery updates.
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Marketing & Sales: Online sales channels, dynamic pricing, customer information access, tailored marketing.
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Services: Online support, service request processing, parts availability, and real-time updates.
Benchmarking and Competitive Advantage
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Benchmarking: Comparing value chain (business processes) to competitors to identify efficiencies and effectiveness gaps.
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Competitive Advantage is achieved by first identifying areas for improvement in your value chain, identifying candidate business process applications and selecting the most critical ones, and then implementing the chosen processes.
Industry Value Chain
- A framework to visualize the interconnected steps to bring a product or service to market in a particular industry.
Value Web
- A collection of firms working together to create a product or service. Using IS to coordinate their values chains. The participating firms coordinate their steps to deliver jointly to the market.
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Description
Explore the intricacies of the Value Chain in Information Systems Management in this Week 4 quiz. Understand the roles of primary and secondary activities as they contribute to competitive advantages and overall business value. Test your knowledge on infrastructure, human resources, technology development, and procurement.
