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What strategy did Andrew Carnegie use to dominate the steel industry?
What strategy did Andrew Carnegie use to dominate the steel industry?
Vertical integration
What does vertical integration mean?
What does vertical integration mean?
Controlling all the phases of production from start to finish
What did vertical integration mean for Carnegie Steel?
What did vertical integration mean for Carnegie Steel?
Owning the mines for raw materials, boats and railroads for transportation, steel mills for production, and a sales force to sell the products
What strategies did John D. Rockefeller use to control the oil-refining industry?
What strategies did John D. Rockefeller use to control the oil-refining industry?
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What percentage of the country's oil-refining capacity did Rockefeller control within a decade?
What percentage of the country's oil-refining capacity did Rockefeller control within a decade?
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