Importance of Brand Names Quiz

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Questions and Answers

Which brand element is generally more useful for brand recognition?

  • Slogans and jingles
  • Logos and symbols (correct)
  • Brand names and URLs
  • Characters

Which brand element can convey almost any type of association explicitly?

  • Packaging and signage
  • Logos and symbols
  • Slogans and jingles (correct)
  • Brand names and URLs

Which brand element is considered to have excellent transferability?

  • Slogans and jingles
  • Logos and symbols (correct)
  • Characters
  • Brand names and URLs

Which brand element can evoke much verbal imagery?

<p>Brand names and URLs (D)</p> Signup and view all the answers

Which brand element can be closely copied, according to the information provided?

<p>Packaging and signage (A)</p> Signup and view all the answers

Which brand element is generally considered to have good adaptability?

<p>Characters (C)</p> Signup and view all the answers

Which brand element can reinforce almost any type of association, although sometimes only indirectly?

<p>Brand names and URLs (A)</p> Signup and view all the answers

Which brand element is considered to have excellent protectability?

<p>Logos and symbols (D)</p> Signup and view all the answers

Which brand element can evoke visual appeal?

<p>Logos and symbols (B)</p> Signup and view all the answers

Which brand element can combine visual and verbal appeal?

<p>Packaging and signage (A)</p> Signup and view all the answers

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