Podcast
Questions and Answers
What best describes the target audience of an essay?
What best describes the target audience of an essay?
- The group of readers the essay was intended to reach. (correct)
- Professional critics who review the essay.
- The author's friends and family.
- Anyone who picks up the essay to read it.
Why is identifying the intended audience important?
Why is identifying the intended audience important?
- To confuse unintended readers.
- To make the writing more complex.
- To put the writing in the proper context. (correct)
- To shorten the length of the writing.
Which of the following provides the best clue to identifying the intended audience?
Which of the following provides the best clue to identifying the intended audience?
- Word choice in the piece. (correct)
- The publication date.
- The font size used in the writing.
- The writer's name.
What does the length of a piece of writing suggest about the intended audience?
What does the length of a piece of writing suggest about the intended audience?
What aspect of a written work's design provides clues about the intended audience?
What aspect of a written work's design provides clues about the intended audience?
If a book about cooking uses simple language and colourful pictures, who is MOST likely the intended audience?
If a book about cooking uses simple language and colourful pictures, who is MOST likely the intended audience?
An essay uses highly technical jargon and assumes prior knowledge of the subject. Which audience is MOST likely the target?
An essay uses highly technical jargon and assumes prior knowledge of the subject. Which audience is MOST likely the target?
A website promoting a cruise vacation uses phrases like "sophisticated elegance" and shows images of formal dining. Which audience is it likely targeting?
A website promoting a cruise vacation uses phrases like "sophisticated elegance" and shows images of formal dining. Which audience is it likely targeting?
Why would understanding the target audience help you critique a piece of writing?
Why would understanding the target audience help you critique a piece of writing?
Which is MOST important when determining the intended audience of the piece?
Which is MOST important when determining the intended audience of the piece?
Flashcards
Target Audience
Target Audience
The reader or group of readers that the essay was intended to reach.
Why is audience important?
Why is audience important?
Identifying the audience puts the writing in the correct context.
Best clue to identifying audience
Best clue to identifying audience
Word choice.
Length of the piece
Length of the piece
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Overall look and design
Overall look and design
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Study Notes
- An audience is the reader of an essay, but the target audience is the specific group the essay intends to reach
Determining the Best Audience
- To determine the most appropriate audience, consider the target demographic, similar to how a travel consultant matches clients with suitable cruise experiences
- It is important to know exactly what group each cruise line caters toward to ensure customers are booked on the best vessel to reach their needs and expectations
Importance of Audience
- Identifying the intended audience puts the writing in the proper context
- Without understanding the intended audience, it's difficult to accurately critique writing
- Works of writing can be read, understood, or appreciated by individuals that fall outside of the intended audience
Clues to Identifying Your Audience
- Several clues within the writing of a piece help determine the most appropriate audience
- Word choice is the best indicator of the intended audience
Examples of Word Choice
- A paragraph detailing "assessment and mitigation of volcanic hazards" targets graduate students in volcanology
- A paragraph explaining the necessary classes to become a volcanologist is aimed at middle and high school students
- Each paragraph was found on college websites describing various aspects of the same field, they were clearly written to very different student audiences
Length and Level of Detail
- The length of a cruise can indicate the intended audience
- The length of an essay indicates how familiar the audience is with the topic
- Longer pieces imply a more knowledgeable audience
- Novice audiences receive short introductions, while familiar audiences get more dense details
Overall Look and Design
- The design of a cruise ship indicates the intended clientele
- The design of a piece of writing offers clues about the intended audience
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