History of Public Relations
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History of Public Relations

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Questions and Answers

What did Thomas Jefferson refer to as 'Public relations' in his seventh address to the US Congress?

  • The State of thought (correct)
  • The Public communication
  • The State of public affairs
  • The Public opinion

    • During which historical event was a central publicity board set up at Bombay (now Mumbai) for disseminating war news to the public and press?

  • Second World War
  • American Civil War
  • First World War (correct)
  • French Revolution

    • What is the primary purpose of investing in Public Relations according to the text?

  • To create false images for products or services
  • To achieve organizational objectives effectively (correct)
  • To sustain a bad team's reputation
  • To manipulate public opinion through mass media

    • What can an effective Public Relations campaign do for an individual or organization?

    <p>Create and build up their image</p> Signup and view all the answers

    What was the Great Indian Peninsular Railway Company Limited (GIP Railways) carrying out in England related to Public Relations?

    <p>Promoting tourism to India through mass media and pamphlets</p> Signup and view all the answers

    What is the primary purpose of Public Relations as described in the text?

    <p>To create mutual understanding between organization and public</p> Signup and view all the answers

    What is one of the functions of Public Relations?

    <p>To analyze public perception and attitude</p> Signup and view all the answers

    How does the text describe the relationship between Public Relations and the public?

    <p>As a means of inculcating attitudes for material advancement</p> Signup and view all the answers

    Which definition of Public Relations is attributed to the third edition of Webster’s new international dictionary in the text?

    <p>The promotion of rapport and good will between a firm or institution and other persons</p> Signup and view all the answers

    What is the fundamental purpose of Public Relations practice?

    <p>To establish a two-way flow of mutual understanding based on truth, knowledge, and full information</p> Signup and view all the answers

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