GA 04 Reports - Conversions

HandyInfinity avatar
HandyInfinity
·
·
Download

Start Quiz

Study Flashcards

18 Questions

What does the Funnel Visualization Report in Google Analytics allow marketers and web developers to do?

Track the different stages of the conversion process as a goal funnel to enhance user experience and increase conversion rates

What does the Goal Flow Report in Google Analytics show?

The path your traffic travelled through a funnel towards a goal conversion

What is required to link website transactions to Google Analytics in the E-commerce Report?

Specialist coding

How can out-of-the-box ecommerce solutions like WooCommerce, Magento, and Shopify link to Google Analytics?

By entering the Google Analytics UA code and ticking a box in the ecommerce tool

What is a benefit of using the E-commerce Report in Google Analytics?

Tracking revenue online and attributing it back to channels

What can be assessed using enhanced ecommerce settings on ecommerce stores?

Detailed ecommerce metrics like discounts

What data is available in most Google Analytics reports once ecommerce is set up on a site?

Revenue, transaction, and ecommerce behavior data

What type of metrics can be focused on using the Conversions Reporting Tab in Google Analytics?

Metrics relating to valuable user actions

What are some typical ecommerce KPIs that can be tracked in the Conversions Tab?

Sales transactions, AOV, ecommerce conversion rates

What kind of KPIs might be relevant for lead-generation sites and can be measured in the Conversions Tab?

Cost per lead, total leads, conversion rates

Where can you view goal overview information in Google Analytics?

Goals Overview Report in the Conversions tab

What does the Funnel Visualization Report help with in Google Analytics?

Understanding user behavior during goal completion process

What should be periodically reviewed using the Goal URLs Report in Google Analytics?

To ensure that all goals are tracking the expected URLs

Which area of Google Analytics can help understand different goal-conversion rates over a specific timeframe?

Goals reporting area

What is a primary purpose of using the Conversions Reporting Tab in Google Analytics?

To assess if KPIs are being met or exceeded

Where can you find out if you are meeting, exceeding, or missing your KPIs?

Conversions Reporting Tab

What is one of the benefits of reviewing the Funnel Visualization Report?

Understanding where users drop off during goal completion process

Which report should be set up during goal creation to visualize user behavior during goal completion?

Funnel Visualization Report

Learn about using the Conversions Reporting Tab in Google Analytics to analyze valuable user actions on your website and evaluate KPIs. Understand how this reporting section can help you measure sales transactions, AOV, conversion rates, cart abandonment, and repeat purchases for ecommerce and non-ecommerce businesses.

Make Your Own Quizzes and Flashcards

Convert your notes into interactive study material.

Get started for free
Use Quizgecko on...
Browser
Browser