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Questions and Answers

What does TCP (Transmission Control Protocol) manage?

  • Establishing a connection and managing data transfer (correct)
  • Ensuring packets are sent in order and acknowledged
  • Routing packets to the correct destination
  • Reassembling packets to play videos smoothly

What was the primary purpose of TCP/IP when it was developed by DARPA?

  • To enhance data transmission speeds for long-distance communication (correct)
  • To create a global network for connecting computers
  • To ensure compatibility between different types of network hardware
  • To provide a standardized protocol for inter-office communication

What is the main advantage of using Software-Defined Networking (SDN) compared to traditional network devices?

  • It eliminates the risk of network security breaches
  • It reduces the need for specialized IT personnel
  • It allows for faster data transfer speeds
  • It simplifies network management and improves flexibility (correct)

What is the primary function of an Internet Service Provider (ISP)?

<p>To provide temporary connections to the Internet for subscribers. (B)</p> Signup and view all the answers

What is the role of servers in a large corporate network infrastructure?

<p>To support corporate websites, intranets, and extranets (D)</p> Signup and view all the answers

What is the purpose of assigning a unique Internet Protocol (IP) address to each device on the Internet?

<p>To facilitate communication between devices. (D)</p> Signup and view all the answers

Which of the following Internet access technologies provides the fastest download speeds?

<p>Fios (Verizon's fiber optic cable service) (B)</p> Signup and view all the answers

What does IP (Internet Protocol) handle?

<p>Addressing and routing packets to their destination (D)</p> Signup and view all the answers

What is the key element that enables seamless and efficient communication across networks using TCP/IP?

<p>The use of standardized protocols for data transmission (A)</p> Signup and view all the answers

What does the term 'client/server computing' refer to in the context of the Internet?

<p>A distributed system where users access resources and services from remote servers. (A)</p> Signup and view all the answers

What happens when packets arrive late or get lost during video streaming?

<p>Only the missing packets are resent (C)</p> Signup and view all the answers

What is the role of the Domain Name System (DNS) in Internet communication?

<p>To translate human-readable domain names into IP addresses. (B)</p> Signup and view all the answers

What is the primary method used to connect smaller networks together into a larger corporate-wide infrastructure?

<p>Linking together multiple local area networks (LANs) (C)</p> Signup and view all the answers

Which of the following is NOT a characteristic of a dedicated server in a larger LAN?

<p>Generally used for casual tasks like personal web browsing. (B)</p> Signup and view all the answers

How does the Internet improve business value?

<p>All of the above. (D)</p> Signup and view all the answers

What is the primary function of packet decomposition in Internet communication?

<p>To reduce the size of messages for faster transmission. (C)</p> Signup and view all the answers

What is the primary reason for software vulnerabilities, according to the text?

<p>Complexity of decision-making code (A)</p> Signup and view all the answers

What is a significant consequence of inadequate security and control for businesses?

<p>Loss of sales and productivity (E)</p> Signup and view all the answers

Why is complete testing of large software programs virtually impossible?

<p>The sheer number of choices and paths (C)</p> Signup and view all the answers

What is the main reason why businesses must prioritize strong cybersecurity?

<p>To protect sensitive information and avoid legal liability (E)</p> Signup and view all the answers

What legal regulations were specifically mentioned as requiring companies to enforce stringent security and control measures?

<p>Sarbanes-Oxley Act and HIPAA (D)</p> Signup and view all the answers

What is the impact of companies failing to comply with data protection laws like GDPR and HIPAA?

<p>Heavy fines and lawsuits (D)</p> Signup and view all the answers

What type of legal action can businesses face if they fail to comply with data privacy regulations?

<p>Class-action lawsuits (D)</p> Signup and view all the answers

Beyond legal consequences, what other potential risks do businesses face due to inadequate security and control?

<p>Loss of customer trust and reputational damage (A)</p> Signup and view all the answers

Which of these revenue models is NOT typically used by portals?

<p>Subscription fees (D)</p> Signup and view all the answers

What is a significant benefit of integrating business intelligence (BI) with enterprise applications?

<p>Improved operational efficiency by enabling seamless integration with systems like ERP and CRM (A)</p> Signup and view all the answers

How does social CRM enhance customer relationship management systems?

<p>By connecting customer conversations and relationships from social networking sites to CRM processes (B)</p> Signup and view all the answers

Which of the following is NOT a benefit of social CRM?

<p>Strengthening security and compliance through encryption and authentication (C)</p> Signup and view all the answers

Which of the following vendors DOES NOT offer CRM products with social media analytics capabilities?

<p>Microsoft (D)</p> Signup and view all the answers

How can businesses utilize social CRM tools to engage with customers?

<p>By monitoring, tracking, and analyzing social media activity on sites like Facebook, LinkedIn, and Twitter (A)</p> Signup and view all the answers

What is a key benefit of utilizing social CRM tools for businesses?

<p>Better understanding of customer sentiments and engaging with them effectively (B)</p> Signup and view all the answers

Which of the following is NOT a platform that CRM vendors offer social media analytics for?

<p>Instagram (D)</p> Signup and view all the answers

Which of these is NOT a key benefit of Electronic Data Interchange (EDI)?

<p>Increased human error potential (B)</p> Signup and view all the answers

What is the primary function of private industrial networks?

<p>Facilitating secure data exchange between specific businesses (B)</p> Signup and view all the answers

Which of the following is NOT a type of location-based service?

<p>Geographic Mapping (C)</p> Signup and view all the answers

What is the primary impact of real-time customer support through chatbots and AI-driven assistants on customer relationships?

<p>Reduced customer service costs and improved efficiency (B)</p> Signup and view all the answers

How does user-generated content and community engagement contribute to strengthening customer relationships?

<p>It builds trust and credibility by fostering a sense of community and transparency (C)</p> Signup and view all the answers

Which of these is NOT a key application of m-commerce?

<p>Traditional brick-and-mortar retail (C)</p> Signup and view all the answers

How has e-commerce impacted business-to-business (B2B) transactions?

<p>It has led to increased efficiency, reduced costs, and expanded global reach in B2B transactions (D)</p> Signup and view all the answers

What is the key factor that ties together different types of location-based services?

<p>The integration of global positioning system (GPS) technology (C)</p> Signup and view all the answers

Flashcards

TCP/IP

A standardized protocol suite for data transmission over networks.

TCP

Transmission Control Protocol; manages data transfer and ensures packets arrive in order.

IP

Internet Protocol; handles packet addressing and routing to the correct destination.

Packet reassembly

Process where received data packets are combined into the complete message.

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Software-Defined Networking (SDN)

A networking approach that centralizes control functions in software for efficiency.

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Local Area Network (LAN)

A network that connects computers within a small area, like an office or building.

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Corporate network infrastructure

A system of interconnected LANs and servers that support corporate communication.

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Routing

The process of determining the best path for data packets to travel.

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Dedicated Servers

Servers assigned specific tasks in a network, like file or print management.

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Internet Service Provider (ISP)

A company providing temporary Internet connections to users.

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Domain Name System (DNS)

A system translating domain names into IP addresses.

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IP Address

A unique numerical label assigned to each device on a network.

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Packet Switching

Method of breaking down messages into smaller pieces (packets).

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DSL (Digital Subscriber Line)

Internet technology using telephone lines for data transmission.

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Satellite Internet

Internet access via satellite, often slower than other broadband options.

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Pay-as-you-go model

A pricing strategy where users pay based on usage rather than a fixed fee.

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High availability

The system's ability to remain operational and accessible consistently without significant downtime.

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Disaster recovery

Strategies and tools to recover data and maintain business operations after a disaster.

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Business Intelligence (BI)

Technologies and strategies for data analysis to support decision-making in organizations.

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Cloud-based BI solutions

Business Intelligence tools hosted in the cloud that integrate with enterprise systems.

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Social CRM

Customer relationship management that integrates social media interactions into CRM processes.

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Sentiment analysis

The process of analyzing opinions and feelings expressed online about a product or service.

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Campaign management tools

Software tools that help design, manage, and analyze marketing campaigns across various platforms.

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Software Complexity

The increased difficulty in managing and understanding large software systems due to many decisions and paths.

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Hidden Bugs

Defects in the code that are not immediately visible or easily detectable.

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Zero Defects

The ideal goal of having no bugs in software, which is impractical for large programs.

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Security & Control Importance

A robust security system is vital to protect business functionality and sensitive information.

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Legal Liability from Inadequate Security

Failing to maintain strong security can lead to fines, lawsuits, and reputational damage.

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Data Protection Laws

Regulations like GDPR and HIPAA that set standards for securing sensitive information.

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Financial Controls

Measures that ensure accurate financial reporting and compliance with laws like SOX and GLBA.

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Consequences of Security Failures

Failures in security can lead to severe penalties, lost trust, and financial issues.

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Real-time Customer Support

Service improvement through chatbots and AI assistants that enhance user experience.

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User-Generated Content

Content created by users that builds trust and credibility in a brand or service.

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Electronic Data Interchange (EDI)

Standardized electronic exchange of business documents between organizations, replacing paper processes.

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Importance of EDI

Enhances efficiency, lowers costs, and supports real-time order tracking and compliance.

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Private Industrial Networks

Secure networks facilitating collaboration among specific business partners for data exchange.

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Mobile Commerce (m-commerce)

Buying and selling goods/services via mobile devices and applications.

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Location-Based Services

Services that provide information based on the user's geographical location using GPS.

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Geosocial Services

Connecting users based on location to share social experiences, like meeting spots.

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Ad-blocking technology

Tools that prevent advertisements from being displayed to users online.

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Social shopping sites

Platforms where users share shopping ideas and experiences with others.

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Viral marketing

Marketing strategies that use online communities to spread information rapidly.

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Portals

Websites that offer integrated services, acting as gateways to various internet resources.

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E-commerce business models

Frameworks for conducting business online, including selling products and services.

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Revenue from portals

Portals generate income mainly through advertisements and premium services.

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E-tailers

Online retail stores that sell products directly to consumers.

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Facebook 'like' button

Feature that allows users to express approval of products or content.

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Study Notes

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