Podcast
Questions and Answers
Which of the following is an example of an intangible product?
Which of the following is an example of an intangible product?
- A gadget
- A building
- A vehicle
- An insurance policy (correct)
What is the core product of a car, according to the text?
What is the core product of a car, according to the text?
- Convenience and speed (correct)
- Durability and reliability
- Fuel efficiency and performance
- Design and color
Which of the following is classified as an intangible product?
Which of the following is classified as an intangible product?
- Online travel agency booking
- Real estate services (correct)
- Child day care
- Martial arts lessons
In product anatomy, what is the actual product?
In product anatomy, what is the actual product?
What is an example of an idea, based on the text?
What is an example of an idea, based on the text?
Flashcards
Intangible Products
Intangible Products
Products that cannot be physically touched. They are often services, information, or concepts.
Core Product
Core Product
The core use or benefit a customer gains from a product. This is why they purchase it, even if it's not the actual physical item.
Actual Product
Actual Product
The physical product itself, the tangible item you can see and touch.
Idea
Idea
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Study Notes
Product Types
- An example of an intangible product is an idea.
- A car's core product is its design, features, and functionality.
- Intangible products are classified as services, experiences, and ideas.
Product Anatomy
- The actual product refers to the tangible aspects of a product, such as its physical features and design.
Core Product
- The core product of a car is its design, features, and functionality.
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