Flexible Test Drive Strategies

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Questions and Answers

What is the primary purpose of offering flexible test drive options?

  • To standardize vehicle features
  • To limit customer interaction
  • To increase vehicle prices
  • To improve the test drive experience (correct)

Which aspect of the flexible test drive focuses on ensuring the vehicle's features meet customer needs?

  • Extended test drive
  • Flexible route (correct)
  • Standardized scheduling
  • Flexible location

What should be confirmed with the customer regarding their extended test drive?

  • Their preferred car color
  • The maximum speed of the vehicle
  • The history of the vehicle model
  • A convenient time to answer their questions (correct)

What is an important step when meeting the customer for a test drive?

<p>Orienting the customer with the vehicle features (C)</p> Signup and view all the answers

How should the test drive route be determined?

<p>Based on customer preference for vehicle features demonstration (A)</p> Signup and view all the answers

Flashcards

Flexible Location

Meeting the customer at a location they choose to begin the test drive.

Flexible Route

Designing a test drive route that highlights the vehicle's features most relevant to the customer's needs.

Extended Test Drive

Allowing the customer to spend the time they need to understand the vehicle's features and answer their questions.

Personalized Test Drive

A test drive experience that adapts to the individual customer's preferences and requirements.

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Flexible Test Drive

Improving the test drive experience by offering flexible options that cater to the customer's needs and preferences.

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Study Notes

Flexible Test Drive Measurement Criteria

  • Personalized Test Drive Options: Provide customers with flexible, tailored test drive experiences.
  • Flexible Location: Confirm the meeting place with the customer, greet them, and show the vehicle, focusing on the features relevant to their needs.
  • Flexible Route: Customize the test drive route to demonstrate features like performance on hills or freeways, based on what the customer wants to see.
  • Extended Test Drive: Work with the customer to schedule a more extended test drive to answer their questions, clearly highlight vehicle benefits/advantages, and finalize the return time/location.

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