5 Questions
Which strategy involves partnering with local entrepreneurs to establish store infrastructure using their funds?
Franchising
What is a primary advantage of exporting for businesses expanding into foreign markets?
Lower financial risk
Which approach may limit the level of control over brand image or market penetration?
Exporting
What do licensees pay in exchange for the rights granted to them by businesses?
Royalties
In which strategy do franchisees adhere to the parent company's operation standards while using their funds for store infrastructure?
Franchising
Explore the different options businesses have when expanding into foreign markets, such as exporting, franchising, and licensing. Learn about the advantages and drawbacks of each approach to make informed decisions for your global expansion strategy.
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