Tcw quiz unya

Oldest and most enduring of all media • Speech has practiced 200,000 years

• First writing allowed humans to communicate and share knowledge and ideas over much larger spaces and cross much longer times • Evolution: cave paintings, petroglyphs, and hieroglyphs

• Started the information revolution • Transformed market, business, nations, schools, churches, governments, armies, and more. • Two consequences: (1) preserved and standardized knowledge. (2) encouraged the challenge of political and religious authority

• E.g. Telegraph, telephone, radio, film, and television. • Telegraph: Rail travel was more efficient, corporations and business were able to exchange information. • Telephone: Transmitting speech over distance was the next breakthrough. Become the world’s dominant communication device. • This generation also includes radio and film. • Creation of television brought together visual and aural power of film with the accessibility of radio.

Computers have revolutionize work in every industry and trade. This open up new areas and methods of research. • Some of the largest companies i.e. Microsoft, Apple, Google, Facebook, and more arose in the digital era and have been instrumental to globalization.

Rail travel was more efficient, corporations and business were able to exchange information.

Transmitting speech over distance was the next breakthrough. Become the world’s dominant communication device.

Through media, the people of the world came to know of the world. People have need to be able to truly imagine the world – imaging themselves acting in the world – for globalization to proceed

citizens of the world – feature of modern life. People imagine themselves as part of the world

First Homo Sapiens set out in search for food, water, and adventure

Process that work silently for millennia without being given a name

Plural form of medium • Channel of communication • The word became popular because a word is needed to talk about new social issues • Phenomena were grouped together to debate about “mass media

Oldest form of Media practice in 200.000

rupture within social life. Two diacritics: media and migration

Late 1900s: began few decades ago, advances in media, transportation, and technology

global imaginary” – the globe itself as imagined communit

origin of nations and nationalism. • Questions how group of people, though spread across vast expanses of land, came to conceive themselves as a nation. • Posits that these are results of imagined communities. People will neve meet face to face will all the members of the country but they can imagine themselves as one: in the minds of each lives and the image of their communities.

media connected the world in ways that create a d global village

contradicts the positive effect of media in witnessing its use in capitalism, militarism, profit, and power.