Ethical Decision Making in Data Usage

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Questions and Answers

What is the goal of this lesson?

  • To gather a large amount of data on customers
  • To learn how to make ethical decisions (correct)
  • To evaluate ethical problems
  • To focus on maximizing company profits

Why should a business aim to maximize the common good?

  • To make society better off by satisfying customers (correct)
  • To solely focus on their own interests
  • To gain a competitive advantage
  • To satisfy their shareholders

What does utility represent in the context of decision-making?

  • Harms from each possible action
  • The profitability of a decision
  • Only financial benefits
  • Measurable benefits and intangible benefits like well-being or happiness (correct)

What is one option the retailer needs to consider regarding customer data?

<p>Producing personalized marketing based on customer data (D)</p> Signup and view all the answers

How should businesses determine which decision maximizes the common good?

<p>By considering the impact on society and stakeholders (A)</p> Signup and view all the answers

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