5 Questions
What is the main issue with most social selling strategies?
They don't generate real sales leads
Who should be targeted when using social selling?
Only ideal prospects and those who make good sales opportunities
What is a good way to connect with potential customers on Facebook?
Joining and participating in Facebook groups
What should be avoided when using social selling?
Spamming or immediately trying to sell
What is the main focus of effective social selling strategies?
Building relationships with potential customers
Study Notes
- Social selling has been a buzzword but most strategies don't generate real sales leads.
- The author's organization has developed effective social selling strategies.
- The profile used on social media should reflect what customers want to see.
- Only target ideal prospects and those who make good sales opportunities.
- Know which platforms prospects spend time on, such as LinkedIn or Facebook.
- LinkedIn connections should be personalized and not automated.
- Facebook groups are a good way to connect with potential customers.
- Create consistent cadences for outreach to be effective.
- Offer value and resources instead of spamming or immediately trying to sell.
- Click a link for a free training on a data-driven approach to sales.
Test your knowledge of effective social selling strategies to generate real sales leads. Learn about the importance of personalized LinkedIn connections, targeting ideal prospects, using social media platforms wisely, and providing value to potential customers.
Make Your Own Quizzes and Flashcards
Convert your notes into interactive study material.
Get started for free
