E-commerce Chapter 1: Introduction to E-commerce
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Questions and Answers

What is a primary responsibility of the Category Specialist in managing new products?

  • Analyzing customer reviews and ratings
  • Developing marketing campaigns for new products
  • Ensuring availability of products in stores and online (correct)
  • Negotiating prices with suppliers
  • Which of the following skills is NOT explicitly mentioned as a requirement for the Category Specialist role?

  • Negotiation and persuasion skills
  • Ability to work in an ambiguous environment
  • Strong communication and teamwork skills
  • Project management skills (correct)
  • What is the primary goal of the Category Specialist's work in optimizing pricing?

  • To increase revenue by 10%
  • To reduce costs by 5%
  • To improve customer satisfaction ratings
  • To benchmark competitor prices (correct)
  • What is the role of the Category Specialist in improving product performance?

    <p>Analyzing product performance and identifying key trends</p> Signup and view all the answers

    What is a key aspect of the Category Specialist's role in improving the online user experience?

    <p>Managing item and category pages</p> Signup and view all the answers

    What is the primary goal of the Category Specialist's work in finding new ways for customers to discover products online?

    <p>To enhance the overall online user experience</p> Signup and view all the answers

    What is a key characteristic of the Category Specialist's work environment?

    <p>Ambiguous and dynamic</p> Signup and view all the answers

    What is the primary purpose of the Category Specialist's collaboration with cross-functional teams?

    <p>To execute initiatives to optimize category performance</p> Signup and view all the answers

    What is a key aspect of the Category Specialist's analytical work?

    <p>Analyzing product performance and identifying key trends</p> Signup and view all the answers

    What is a key characteristic of the Category Specialist's entrepreneurial attitude?

    <p>Innovative and adaptable</p> Signup and view all the answers

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