E-Commerce Business Models Quiz

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Questions and Answers

Which of the following is a major B2C business model?

  • Franchise model
  • Reverse auction model
  • Direct sales model (correct)
  • Subscription model

What are Twitter's most important assets in the context of assessing business value?

  • User base and engagement (correct)
  • Employee skill set
  • Physical infrastructure
  • Trademark and patents

Which method for monetizing Twitter's assets might be most successful?

  • Licensing technology
  • Offering premium subscriptions
  • Selling user data
  • Targeted advertising (correct)

What is a key component of e-commerce business models?

<p>Revenue streams (B)</p> Signup and view all the answers

Which of the following is a major B2B business model?

<p>Supply chain management (C)</p> Signup and view all the answers

What is a key component of e-commerce business models?

<p>Planned activities designed to result in profit (C)</p> Signup and view all the answers

Which of the following is a major B2C business model?

<p>Direct sales model (C)</p> Signup and view all the answers

Which of the following is a major B2B business model?

<p>Net marketplaces (C)</p> Signup and view all the answers

What characteristics or benchmarks can be used to assess the business value of a company such as Twitter?

<p>User engagement metrics (A)</p> Signup and view all the answers

What are Twitter’s most important assets?

<p>User-generated content and user base (C)</p> Signup and view all the answers

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