Recent Lessons

Show all results for ""

Feature Overview

Ace your exams with our all-in-one platform for creating and sharing quizzes and tests.

Quizzes

Create quizzes and tests automatically from your content using AI.

Flashcards

Automatically turn your notes into digital flashcards.

Share, Export & Embed

Share with classmates or export to Excel and your learning management system.

Stats & Reporting

Auto-grading quizzes and tests with detailed stats and reports.

Mobile Apps

The smarter way to study – wherever you are.

Pricing

Search...

10 Questions

1 Views

Digital Marketing in India

Choose a study mode

Play Quiz

Study Flashcards

Spaced Repetition

Chat to lesson

Podcast

Play an AI-generated podcast conversation about this lesson

Questions and Answers

Which of the following is NOT a learning objective discussed in the text?

To discuss the significance of Digital Marketing

To understand the domain of Digital Marketing

To explain the concept of Digital Marketing

To discuss the digital marketing scenario in India (correct)

What is the projected percentage of Indian population using the internet by 2021?

19%

30%

68%

59% (correct)

What is the definition of Digital Marketing according to the text?

The process of marketing products and services using traditional distribution channels

The practice of promoting products and services using digital distribution channels to reach consumers in a timely, relevant, personal and cost-effective manner (correct)

The practice of promoting products and services using traditional marketing techniques

The process of marketing products and services by using the internet and digital devices

What is the projected number of smartphone users in 2017 compared to 2011?

4.7X Signup and view all the answers

What is the percentage of social media penetration in the third quarter of 2017?

30% Signup and view all the answers

What is the expected number of internet users in India in 2017 compared to 2013?

430 million Signup and view all the answers

What is the projected increase in smartphone users from 2011 to 2017?

What is the expected price range of mobile phones in 2017?

$250-$260 Signup and view all the answers

What is the percentage of social media penetration in India in the third quarter of 2017?

30% Signup and view all the answers

What is the definition of Digital Marketing according to the text?

The practice of promoting products and services using digital distribution channels to reach consumers in a timely, relevant, personal and cost-effective manner Signup and view all the answers