Podcast
Questions and Answers
What is Digital Marketing?
What is Digital Marketing?
- The science and art of exploring, creating and delivering value to satisfy the needs of a target market at a profit (correct)
- The act of promoting products through social media only
- The process of selling products exclusively through the internet
- The use of traditional marketing methods in a digital environment
According to Philip Kotler, what is the fundamental concept of Digital Marketing?
According to Philip Kotler, what is the fundamental concept of Digital Marketing?
- Digital Marketing focuses solely on online advertising
- Digital Marketing is about creating new needs and desires
- Digital Marketing targets a niche market
- Digital Marketing is fundamentally not different from 'marketing' (correct)
What does Marketing primarily aim to do?
What does Marketing primarily aim to do?
- Ignore market segments and profit potential
- Maximize profit without considering customer satisfaction
- Identify unfulfilled needs and desires (correct)
- Create unnecessary wants in the market
What does Digital Marketing primarily involve?
What does Digital Marketing primarily involve?
What is one of the types of Digital Marketing mentioned?
What is one of the types of Digital Marketing mentioned?
Which of the following is considered a visual element in Graphic Design?
Which of the following is considered a visual element in Graphic Design?
What is the art or skill of combining text and pictures in advertisements, magazines, or books known as?
What is the art or skill of combining text and pictures in advertisements, magazines, or books known as?
Which principle of design involves the arrangement of visual elements to create emphasis?
Which principle of design involves the arrangement of visual elements to create emphasis?
What is the term for the organization and presentation in Graphic Design?
What is the term for the organization and presentation in Graphic Design?
Which of the following is NOT a key principle of design in Graphic Design?
Which of the following is NOT a key principle of design in Graphic Design?
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