Digital Marketing Fundamentals Quiz

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GlisteningWonder
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10 Questions

What is Digital Marketing?

The science and art of exploring, creating and delivering value to satisfy the needs of a target market at a profit

According to Philip Kotler, what is the fundamental concept of Digital Marketing?

Digital Marketing is fundamentally not different from 'marketing'

What does Marketing primarily aim to do?

Identify unfulfilled needs and desires

What does Digital Marketing primarily involve?

Exploring, creating, and delivering value to satisfy the needs of a target market at a profit

What is one of the types of Digital Marketing mentioned?

Online Marketing

Which of the following is considered a visual element in Graphic Design?

Typography

What is the art or skill of combining text and pictures in advertisements, magazines, or books known as?

Graphic Design

Which principle of design involves the arrangement of visual elements to create emphasis?

Contrast

What is the term for the organization and presentation in Graphic Design?

Function

Which of the following is NOT a key principle of design in Graphic Design?

Texture

Test your knowledge of fundamental concepts of digital marketing with this quiz. Explore the customer lifecycle, types of digital marketing, and the science and art of delivering value to target markets.

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