Digital Marketing Fundamentals Quiz
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Questions and Answers

What is digital marketing?

  • Marketing efforts that use an electronic device or the internet (correct)
  • Marketing channels such as search engines and social media
  • Any kind of marketing that happens on a digital platform
  • Marketing strategies that complement each other and work together
  • What is the main focus of digital marketing?

  • Using marketing strategies that complement each other
  • Reaching and delighting customers (correct)
  • Connecting with current or prospective customers
  • Marketing efforts on digital platforms
  • Which marketing strategies are included in digital marketing?

  • Inbound marketing only
  • Content marketing only
  • Outbound marketing only
  • Both inbound and outbound marketing (correct)
  • What are some examples of digital marketing channels?

    <p>Search engines and social media</p> Signup and view all the answers

    What should be kept in mind about digital marketing channels?

    <p>They play a crucial role in digital marketing</p> Signup and view all the answers

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