Questions and Answers
Which platform is NOT mentioned for video marketing?
What is a key feature of Google Ads taught in the foundation course?
Which service is included in the advance course?
Which tool is associated with SEO audit?
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What is NOT a part of the diploma course?
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Which of the following is included in the foundation course?
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Which service focuses on automating responses on messaging platforms?
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Which skill is aimed at improving online user engagement?
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What is a major function of Google Tag Manager?
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Which of the following is NOT covered in the course?
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Study Notes
Digital Marketing Foundation Course
- Covers Digital Marketing Fundamentals essential for all levels
- Focus on creating effective Landing Pages using tools like Unbounce and Mailchimp
- Importance of crafting engaging Ad Copy and designing using Canva
- Facebook and Instagram Marketing strategies for audience engagement
- Keywords planning to enhance SEO and search visibility
- Introduction to Google Ads, including search and display advertising techniques
- Google My Business for promoting local businesses and attracting local customers
- Lead Generation techniques for building a customer database
- Utilizing WhatsApp Marketing combined with automation for better customer interaction
Advanced Course
- In-depth Video Marketing strategies covering platforms like YouTube and Vimeo
- Email Marketing tactics, including automation through Mailchimp and Mailmunch
- Understanding Domain and Hosting for website management
- Comprehensive training on WordPress as a Content Management System (CMS)
- Search Engine Optimization (SEO) techniques to improve website ranking
- Google Analytics for tracking and analyzing website performance
- Use of Google Search Console for monitoring and optimizing site health
- Link Building and creating strong backlinks to boost SEO
- Conducting Competitor Research using tools like Ahrefs and SEMrush
- Performing SEO Audits to assess website optimization and identify improvements
- Updates on Google algorithm changes and their implications for marketing strategies
- Social media marketing strategies for LinkedIn and Twitter
- Content Writing strategies for effective messaging and engagement
- Blogging and Content Marketing for building authority and driving traffic
- Introduction to E-commerce marketing techniques
- Overview of Remarketing and Retargeting strategies to recapture potential customers
- Conversion Tracking and Events to measure campaign success
- Utilizing Google Tag Manager for improved tracking and analytics
- Online Reputation Marketing to manage and enhance brand image
- App Store Optimization and Marketing strategies for mobile apps
Diploma Course
- Graphic design training including social media post design, marketing ad design, and layout design
- Logo design creation using Adobe Photoshop and Adobe Illustrator
- Preparation for interviews and resume building for career advancement
- Comprehensive test to assess knowledge and skills gained during the course
- Duration for Foundation Course is 45 days with an additional 2 weeks of support
- Fee structure:
12,000 for offline courses and10,000 for online courses
Studying That Suits You
Use AI to generate personalized quizzes and flashcards to suit your learning preferences.
Description
Test your knowledge on the fundamentals of digital marketing with this comprehensive quiz. Cover various topics such as ad copy creation, landing pages, social media marketing, and Google ads. Perfect for anyone looking to strengthen their skills and prepare for mock interviews.
