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Questions and Answers
A customer is someone who consumes the product or service.
A customer is someone who consumes the product or service.
False
Customers are not always the consumers of the products or services they purchase.
Customers are not always the consumers of the products or services they purchase.
True
Consumers can be individuals or organizations.
Consumers can be individuals or organizations.
True
Customers always pay for the products or services they receive.
Customers always pay for the products or services they receive.
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The terms 'customer' and 'consumer' have the same meaning in the buying process.
The terms 'customer' and 'consumer' have the same meaning in the buying process.
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