Customer Types and Characteristics

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HardyBlueLaceAgate
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3 Questions

Which of the following is NOT a type of customer?

Competitor customer

What is an example of a loyal customer?

Someone who frequently buys from the company

What is the difference between a potential customer and a repeat customer?

Potential customers have never purchased from the company, while repeat customers have purchased multiple times

Study Notes

Customer Types

  • A prospect is a person who has shown interest in a product or service and has the potential to become a customer.

Loyal Customer

  • An example of a loyal customer is someone who consistently purchases from a company over time, demonstrating repeat business and loyalty to the brand.

Customer Comparison

  • A potential customer is someone who may be interested in a product or service, but has not yet made a purchase.
  • A repeat customer, on the other hand, has already made a purchase and returns to make additional purchases.

Test your knowledge on different types of customers and their characteristics with this quiz. Answer questions on identifying different customer types, understanding the qualities of a loyal customer, and distinguishing between potential customers and repeat customers.

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