Podcast
Questions and Answers
Compare and contrast mass-market cruise lines with luxury cruise lines, focusing on their target market and service offerings.
Compare and contrast mass-market cruise lines with luxury cruise lines, focusing on their target market and service offerings.
Mass-market cruise lines target a broader audience, offering affordable cruises with a variety of amenities for a large number of passengers. Luxury cruise lines cater to a wealthier clientele, providing personalized service, smaller vessels, and premium experiences.
Explain how Gross Registered Tonnage (GRT) is used to classify the size of cruise ships, and provide an example of a 'medium ship' in terms of GRT and passenger capacity.
Explain how Gross Registered Tonnage (GRT) is used to classify the size of cruise ships, and provide an example of a 'medium ship' in terms of GRT and passenger capacity.
GRT measures the enclosed public space of a ship, excluding crew areas. A medium ship typically ranges from 20,000 to 50,000 GRT and accommodates between 500 and 1200 passengers.
Describe three reasons why people choose to go on a cruise, and explain how cruise lines cater to these motivations.
Describe three reasons why people choose to go on a cruise, and explain how cruise lines cater to these motivations.
People go on cruises for relaxation, interesting destinations, and value. Cruise lines offer amenities like spas, diverse itineraries, and all-inclusive packages to meet these needs.
How do education and adventure cruise lines differ from traditional cruise lines in terms of ship size, destinations, and onboard activities?
How do education and adventure cruise lines differ from traditional cruise lines in terms of ship size, destinations, and onboard activities?
What type of cruise line could be considered a "time machine" and why? What rivers are they typically found on?
What type of cruise line could be considered a "time machine" and why? What rivers are they typically found on?
Explain the main reason why cruise lines often register their ships in countries different from where their headquarters are located.
Explain the main reason why cruise lines often register their ships in countries different from where their headquarters are located.
Describe the role of travel agents in the cruise industry, and estimate the percentage of cruise bookings they typically handle.
Describe the role of travel agents in the cruise industry, and estimate the percentage of cruise bookings they typically handle.
Contrast what happens if a shore excursion booked through the cruise line experiences a delay versus one booked independently.
Contrast what happens if a shore excursion booked through the cruise line experiences a delay versus one booked independently.
What is a 'megaship,' and what are two defining characteristics of this type of cruise ship?
What is a 'megaship,' and what are two defining characteristics of this type of cruise ship?
Explain the purpose of tender boats and the circumstances in which they are used during a cruise.
Explain the purpose of tender boats and the circumstances in which they are used during a cruise.
Describe 'Intermediary Port Stops' and give two characteristics about shore excursions offered during these stops.
Describe 'Intermediary Port Stops' and give two characteristics about shore excursions offered during these stops.
Explain the concept of 'suggested retail prices' in the context of cruise bookings, and how customers can typically obtain lower prices.
Explain the concept of 'suggested retail prices' in the context of cruise bookings, and how customers can typically obtain lower prices.
Besides standard cruises, name at least two examples of themed cruises that are sometimes offered.
Besides standard cruises, name at least two examples of themed cruises that are sometimes offered.
Flashcards
Cruise appeals
Cruise appeals
Cruises offer romance, relaxation, adventure, service, destinations, learning, socialization, safety, and perceived value.
Mass-Market Cruise Lines
Mass-Market Cruise Lines
Cruise lines operating vessels with pools, casinos, theaters, shops, and multiple dining options, typically at a lower cost.
Specialty Cruise Companies
Specialty Cruise Companies
Focus is on smaller, specialized niches like luxury, education or adventure.
Luxury Cruise Lines
Luxury Cruise Lines
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Gross Registered Tonnage (GRT)
Gross Registered Tonnage (GRT)
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Megaship
Megaship
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Carnival's Cruise Lines
Carnival's Cruise Lines
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Royal Caribbean's Cruise Lines
Royal Caribbean's Cruise Lines
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Ship Registration
Ship Registration
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Tender Boats
Tender Boats
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Zodiacs (boats)
Zodiacs (boats)
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Intermediary Port Stops
Intermediary Port Stops
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Travel Agents Role
Travel Agents Role
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Study Notes
- Motivations for cruises include romance, luxury, adventure, relaxation, pampering, destinations, learning, socialization, safety, and value.
Cruise Lines and Ships
- Mass-market cruise lines include Carnival, Norwegian, and Royal Caribbean.
- These lines operate large vessels with over 1000 passengers and offer amenities like pools, casinos, theaters, medical facilities, and spas.
- Specialty cruise companies target smaller markets.
- Luxury cruise lines appeal to wealthy passengers with smaller vessels and top-line service.
- Education and adventure cruises focus on learning and exploration, often visiting ecological places.
- Masted sailing ships are real sailing vessels with varying price levels.
- Riverboats such as "time machine" paddle wheelers operate on rivers like the Mississippi, Nile, Danube, and Rhine.
- Miscellaneous lines include cargo ships, ferries, barges, houseboats, and sailboats.
Ship Size Measurement
- Ship size is measured by the number of staterooms and passenger capacity.
- Gross Registered Tonnage (GRT) indicates the volume of enclosed public spaces, excluding crew areas.
- Very small ships measure less than 10,000 GRT and accommodate under 200 passengers ("pax" is the industry term.)
- Small ships: 10,000-20,000 GRT, 200-500 pax
- Medium ships: 20,000-50,000 GRT, 500-1,200 pax
- Large ships: 50,000-70,000 GRT, 1,200-2,000 pax
- Megaships: 70,000 GRT or more, over 2,000 pax
Cruise Line Ownership and Registration
- Carnival owns Holland America, Windstar, Princess, Seabourn, Cunard, Costa, and Carnival.
- Royal Caribbean owns Celebrity and Royal Caribbean.
- Star owns Norwegian and Orient.
- Cruise lines may register ships in countries with less strict labor and regulatory laws.
- Ships fly the flags of the country where they are registered.
Career Opportunities
- Captain: responsible for all ship operations
- First Officer: assumes command when the captain is unavailable and manages ship security
- Chief Engineer: oversees mechanical systems
- Chief Medical Officer: ship doctor
- Communications Officer: manages ship communication systems
- Chief Purser: hotel manager
- Purser: handles front desk duties
- Shore Excursion Manager: books port-based tours
- Cruise Director: oversees entertainment
- Executive Chef: manages kitchen
- Food & Beverage Manager: oversees meals and beverages
- Chief Steward: head housekeeper
Cruise Costs
- Brochure prices are more like "suggested retail prices".
- Booking 6-9 months in advance can lower the price.
- Last-minute sales promotions may be available if a cruise is not full.
- Third and fourth guests in a stateroom may receive discounts.
- Prices fluctuate seasonally.
- Repositioning cruises, which move ships between ports, can be a good value.
- Higher decks have higher prices.
- Exterior staterooms (ocean view) cost more than interior (windowless) ones.
- Staterooms with balconies cost more.
- Suites with separate sitting areas cost more than regular staterooms.
- Staterooms on lower decks and mid-ship experience less motion.
Ship Parts
- Stern: back of ship
- Starboard: the right-hand side of the ship
- Deck: the floor of the ship
- Berth: bed on a ship
- Stabilizer: underwater device helping reduce ships motion reducing roll
- Port: left-hand side of the ship
- Bow: the front of the ship
Port Experiences
- Pre-cruise: An extended time in the departure port city
- Post-cruise: An extended time in the arrival port city
- Intermediary stops: excursions for short tours during the cruise are available for purchase
- The ship is likely to wait for the passengers if a shore excursion booked from the ship is delayed.
Cruise Sales
- Travel agents handle 90% of cruise bookings.
- Tour companies offer cruises with pre- or post-cruise tours.
- Cruise consolidators purchase staterooms in bulk at lower prices.
- Cruise lines now sell directly to consumers online.
This and That
- Caribbean cruises are most popular, followed by Europe, Alaska, Mexico, Panama Canal, and Hawaii.
- Few cruise ships are completely smoke-free.
- Theme cruises include jazz, history, and baseball.
- Many lines are doing away with set seating times so you can dine whenever you want.
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