Creating Campaigns and Setting Campaign Properties

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Questions and Answers

What is the purpose of the billing invoice code in Campaign Manager 360?

  • To change the advertiser associated with a campaign
  • To determine the period of time reflected in the campaign report
  • To make it easier to associate billing invoices with data in tracking systems (correct)
  • To identify campaigns in a third-party billing system

Which characters are NOT allowed in the billing invoice code?

  • Semicolons (;)
  • Underscores (_)
  • Special characters
  • Angle brackets (< and >) (correct)

How often are billing invoice codes processed in Campaign Manager 360?

  • Twice a month
  • At the end of each month
  • Every Monday
  • On the first day of each month (correct)

What is the restriction on the length of external IDs in Campaign Manager 360?

<p>Maximum 50 characters (B)</p> Signup and view all the answers

What should you do if you want to enable the use of external IDs but cannot see the field in Campaign Manager 360?

<p>Talk to your account manager (D)</p> Signup and view all the answers

Where can you find all campaigns and placements associated with an external ID in Campaign Manager 360?

<p>By entering it into the search box (D)</p> Signup and view all the answers

What do you need to do after copying a campaign in Campaign Manager 360?

<p>Add creatives, ads, and placements (B)</p> Signup and view all the answers

How can you create a new campaign in Campaign Manager 360?

<p>Navigate to the advertiser level and select Campaigns, then click New (C)</p> Signup and view all the answers

What happens if the start date of a copied campaign is in the past?

<p>The new campaign uses today's date as the start date (B)</p> Signup and view all the answers

When you copy a campaign in Campaign Manager 360, what remains the same between the original and the copy?

<p>Campaign properties (D)</p> Signup and view all the answers

Where can you find the option to copy a campaign in Campaign Manager 360?

<p>Open a campaign and click the Properties button, then click Copy (B)</p> Signup and view all the answers

What happens if both the start and end dates of a copied campaign are in the past?

<p>The new campaign uses today's date as both the start and end dates (C)</p> Signup and view all the answers

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