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Unbounce Landing Page Workshop

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Questions and Answers

What is the main objective of using Unbounce AI?

To build email newsletters for marketing campaigns

To analyze visitor behaviors on the landing page

To match the copy and design of the landing page to the ad campaign (correct)

To create customized landing pages without any AI support

What is a prerequisite for attending the workshop?

Registering for ad campaigns

Owning a website with high traffic

Having coding or technical experience

Creating a free Unbounce AI account (correct)

What is the focus of Part 2 of the workshop?

Adding conversion metrics to landing pages

Creating customized landing pages (correct)

Analyzing visitor behaviors

Building email campaigns

What is the purpose of Unbounce AI tool?

Matching the copy and design to the ad or email that attracted visitors Signup and view all the answers

What skill will participants gain at the end of the workshop?

Optimizing landing pages for customer conversion Signup and view all the answers

What is the purpose of setting conversion goals for a landing page?

To track the success of different actions on the page Signup and view all the answers

In Unbounce's Smart Builder, what is the purpose of using modular sections like hero sections and testimonials?

To create lead generating forms and add background images Signup and view all the answers

What is the purpose of the 'drag and drop' feature in Unbounce's Smart Builder?

To adjust how elements stack and align Signup and view all the answers

What is the role of Unbounce apps in creating a landing page?

To add features and widgets without writing code Signup and view all the answers

What is the final step before launching a landing page created with Unbounce?

Doing a final check for errors and confirming conversion goals Signup and view all the answers