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Questions and Answers
Which of the following best describes the stages in the consumer purchase decision process?
Which of the following best describes the stages in the consumer purchase decision process?
- Research, Comparison, Decision, Feedback
- Attention, Analysis, Selection, Review
- Awareness, Evaluation, Purchase, Post-purchase (correct)
- Recognition, Consideration, Transaction, Follow-up
What are the three variations of the consumer purchase decision process?
What are the three variations of the consumer purchase decision process?
- Necessary, Optional, Extravagant
- Immediate, Delayed, Indecisive
- Impulsive, Deliberate, Spontaneous
- Routine, Limited, Extended (correct)
How do situational influences affect the consumer purchase decision process?
How do situational influences affect the consumer purchase decision process?
- They can lead to impulsive purchases (correct)
- They have no impact on the decision-making process
- They only affect routine decision-making
- They are limited to extended decision-making
What do psychological influences affect in consumer behavior?
What do psychological influences affect in consumer behavior?
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What is the role of culture and subculture in determining consumer behavior?
What is the role of culture and subculture in determining consumer behavior?
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