Competitive Strategy and Supply Chain Management

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Questions and Answers

Which of the following dimensions is NOT typically associated with competitive strategy?

  • Flexibility
  • Environmental impact
  • Technical liaison and support
  • Brand loyalty (correct)

High quality can be achieved without compromising on low cost.

False (B)

What does the term 'order winner' refer to?

A specific marketing-oriented dimension that differentiates a product from its competitors.

A company that prioritizes speed of delivery may have less __________ in product variety.

<p>flexibility</p> Signup and view all the answers

What is an example of a trade-off a company might make?

<p>Low cost and high quality (B), Flexibility and speed of delivery (C)</p> Signup and view all the answers

Match the following terms with their definitions:

<p>Order winner = The feature that differentiates a product Order qualifier = Criteria that allow consideration for purchase Straddling = Attempting to match competitors by adding features Technical liaison = Support provided by suppliers during product development</p> Signup and view all the answers

What is the role of supplier after-sales support?

<p>It assists customers with any issues that arise after the purchase.</p> Signup and view all the answers

An effective strategy must focus on excelling in all competitive dimensions.

<p>False (B)</p> Signup and view all the answers

What does the Total Cost of Ownership (TCO) include?

<p>Acquisition, ownership, and post-ownership costs (D)</p> Signup and view all the answers

Ownership costs occur before the initial purchase of an item.

<p>False (B)</p> Signup and view all the answers

What is one example of an acquisition cost?

<p>Purchase price including taxes and transportation costs</p> Signup and view all the answers

The measure used to evaluate supply chain efficiency by calculating the cost of goods sold relative to average inventory value is called ______.

<p>inventory turnover</p> Signup and view all the answers

Which of the following are considered ownership costs?

<p>Scheduled maintenance and energy usage (B)</p> Signup and view all the answers

Match the following cost categories with their descriptions:

<p>Acquisition Costs = Immediate cash outflow for purchases Ownership Costs = Costs incurred during the ongoing use of an item Post-Ownership Costs = Costs associated with disposal of an item Prepurchase Costs = Costs related to preparing for procurement</p> Signup and view all the answers

Weeks of supply is considered the preferred measure when distribution inventory is dominant.

<p>True (A)</p> Signup and view all the answers

What is one qualitative ownership cost mentioned in the content?

<p>Aesthetic factors or ergonomic factors</p> Signup and view all the answers

Which of the following options is NOT a recommended action if a workstation task takes longer than expected?

<p>Ignore the task (B)</p> Signup and view all the answers

Re-designing a product can be a solution to manage longer workstation tasks.

<p>True (A)</p> Signup and view all the answers

What is the primary benefit of outsourcing for a company?

<p>Ability to focus on core competencies (B)</p> Signup and view all the answers

What type of analysis is used to choose among alternative processes or equipment when considering large investments?

<p>Break-even analysis</p> Signup and view all the answers

Outsourcing refers to bringing internal activities back in-house.

<p>False (B)</p> Signup and view all the answers

What is logistics in the context of supply chain management?

<p>The management functions that support the cycle of material flow.</p> Signup and view all the answers

The main trade-off in inventory management is between quicker response to customer demand and __________.

<p>greater inventory investment</p> Signup and view all the answers

Green sourcing primarily aims to find new environmentally friendly technologies and ______.

<p>increase the use of recyclable materials</p> Signup and view all the answers

Match the inventory management models with their descriptions:

<p>Single-period model = One-time purchase of an item Multi-period model = Regular inventory replenishment Just-in-time inventory = Stock is received just as it is needed Batch inventory = Large quantities purchased at once</p> Signup and view all the answers

What is one way to increase flexibility in workstation layout?

<p>Implementing a U-shaped line layout (D)</p> Signup and view all the answers

The finished goods inventory is cheaper to maintain than raw material inventory.

<p>False (B)</p> Signup and view all the answers

What is a significant drawback of outsourcing?

<p>Layoffs and reduced employee benefits (D)</p> Signup and view all the answers

List two methods that can be utilized to manage longer workstation tasks.

<p>Share the task, Roaming helper</p> Signup and view all the answers

Green sourcing can only increase the use of recyclable materials.

<p>False (B)</p> Signup and view all the answers

What does a framework for supplier relationships help managers decide?

<p>The structure of their supplier relationships from vertical integration to arm's-length relationships.</p> Signup and view all the answers

What is the primary goal of short-term forecasting?

<p>To estimate demand and meet customer expectations (B)</p> Signup and view all the answers

Decoupling points are irrelevant to customer lead times.

<p>False (B)</p> Signup and view all the answers

Name one type of quantitative forecast model.

<p>Time series</p> Signup and view all the answers

If predicting short-term demand is difficult, then extra inventory to cover this __________ will be needed.

<p>uncertainty</p> Signup and view all the answers

Which of the following is true regarding the importance of forecasting?

<p>Establishing continual review of forecasts is essential. (A)</p> Signup and view all the answers

Cyclical elements in demand may include factors such as weather changes.

<p>False (B)</p> Signup and view all the answers

Match the forecasting methods with their descriptions:

<p>Qualitative = Subjective judgement based on estimates Time series = Uses past demand data to predict future demand Causal relationships = Assumes demand is linked to underlying factors Simulation = Explores a range of assumptions about forecast conditions</p> Signup and view all the answers

The __________ components of demand are caused by unforeseen chance events.

<p>random variation</p> Signup and view all the answers

What occurs if the difference in corresponding forecasts exceeds the safety margin?

<p>An exception notice is issued (D)</p> Signup and view all the answers

Inventory replenishment occurs before the order forecast is agreed upon.

<p>False (B)</p> Signup and view all the answers

What is the term used for the measure of how close the firm's current output rate is to its best operating level?

<p>Capacity utilization rate</p> Signup and view all the answers

The concept of __________ refers to the idea that as the plant size increases, the average cost per unit drops.

<p>economies of scale</p> Signup and view all the answers

What is one reason for skepticism and resistance to change in supply chain partnerships?

<p>Potential loss of control (B)</p> Signup and view all the answers

Match each capacity planning concept with its definition:

<p>Strategic capacity planning = Determining resource levels for long-term goals Best operating level = Output level with minimized average unit cost Capacity utilization rate = Measure of current output versus maximum potential Economies of scale = Cost advantages due to increased output</p> Signup and view all the answers

Once planners reach a consensus forecast, the next step is to issue an __________ to commence the replenishment process.

<p>order forecast</p> Signup and view all the answers

Increasing the plant size will always reduce the cost per unit indefinitely.

<p>False (B)</p> Signup and view all the answers

Flashcards

Flexibility and new product introduction speed

The ability to offer a diverse range of products to customers.

Technical liaison and support

Technical support provided by a supplier to aid in product development.

Ability to meet a launch date

The ability to meet a predetermined launch date for a new product.

Supplier after-sales support

Assistance provided by a supplier after a product has been purchased.

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Environmental impact

The environmental impact of a product or its production.

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The Notion of Trade-offs

A concept that describes the trade-offs businesses face when trying to excel in all aspects of competition.

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Straddling

A strategy where companies attempt to match competitors by adding features, services, or technologies to their existing offerings.

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Order winner

A marketing-oriented dimension that sets a product apart from the competition.

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Order qualifier

A basic requirement for a product to be considered for purchase.

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Break-even Analysis

A method for analyzing different production methods or equipment choices, especially when significant upfront investment and fixed costs are involved, and variable production costs are proportional to units produced.

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Break-even Chart

A visual representation of break-even analysis, showing at what production volume a particular option becomes more favorable than another.

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Single-period Model

One-time purchasing of a product, often for a specific event or season.

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Customer Order Decoupling Point

The point at which a customer's order is fulfilled from existing finished goods inventory, rather than waiting for production.

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Inventory Trade-off

A situation where providing faster customer response requires increased investment in inventory.

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Inventory Cost Hierarchy

The cost of holding finished goods inventory is typically higher than the cost of holding raw materials.

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U-shaped Line Layout

A workplace layout where workstations are arranged in a U-shape, allowing for flexibility and efficiency.

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Flexible Line Layout

A layout that maximizes flexibility and efficiency, often utilizing workstations that can handle multiple tasks.

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Outsourcing

The process of transferring internal business functions or tasks to external providers.

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Framework for Supplier Relationships

A framework that helps managers choose the best structure for relationships with suppliers, ranging from full integration to arm's-length interactions.

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Green Sourcing

The practice of incorporating environmental considerations into purchasing decisions, aiming for sustainability and cost reduction.

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Total Cost of Ownership (TCO)

The total cost associated with a purchase, including all direct and indirect costs throughout the product's lifecycle.

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Logistics

The management of the flow of materials and information, encompassing activities like procurement, production, and distribution.

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Supply Chain Agility

The ability of a supply chain to adapt to changing market conditions, such as unexpected demand fluctuations or supply disruptions.

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Green Supply Chain Management

A strategy that focuses on improving the environmental performance of a product throughout its lifecycle, from sourcing to end-of-life management.

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Shortening Product Life Cycles

The increasing speed at which products become obsolete, driven by technological advancements and changing consumer preferences.

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What is Total Cost of Ownership (TCO)?

The total cost of ownership (TCO) includes all costs associated with a product throughout its lifecycle, from purchase to disposal. These costs can be categorized into three key areas: acquisition costs (initial purchase), ownership costs (ongoing use), and post-ownership costs (disposal).

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What are Acquisition Costs?

Acquisition costs are the initial expenses incurred when purchasing a product or service. These include costs like pre-purchase evaluation, supplier selection, taxes, tariffs, and transportation.

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What are Ownership Costs?

Ownership costs are the recurring expenses associated with using a product after its initial purchase. These include costs like energy consumption, maintenance, repairs, and financing.

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What are Post-ownership Costs?

Post-ownership costs are the expenses associated with disposing of a product once it's no longer useful. These can include costs like recycling, refurbishment, or even legal fees.

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What is Inventory Turnover?

Inventory turnover measures how efficiently a company uses its inventory. It's calculated by dividing the cost of goods sold by the average inventory value. A higher turnover indicates efficient inventory management.

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What is Weeks-of-supply?

Weeks-of-supply measures how long a company's inventory lasts. It's calculated by dividing average inventory value by the cost of goods sold per week. A lower number indicates efficient inventory management.

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How is sourcing performance measured?

Measuring sourcing performance involves evaluating how efficiently the supply chain operates. Key metrics include inventory turnover and weeks-of-supply, which assess the effectiveness of inventory management.

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What is the difference between efficiency and effectiveness in supply chain management?

In supply chain management, efficiency refers to minimizing waste and maximizing resource utilization. It focuses on optimizing processes and achieving cost-effectiveness. On the other hand, effectiveness is about meeting customer needs and fulfilling their expectations.

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Capacity

The ability of a system to produce a certain amount of output over a specific period.

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Best Operating Level

The output level at which the average cost per unit is minimized.

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Capacity Utilization Rate

A measure of how close a company's current output rate is to its best operating level, expressed as a percentage.

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Economies of Scale

The concept that as production volume increases, the average cost per unit decreases.

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Strategic Capacity Planning

A type of capacity planning that focuses on long-term strategic decisions related to capital-intensive resources.

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Forecast Reconciliation

A process where trading partners share forecasts and adjust them to reach agreement.

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Inventory Replenishment

The process of replenishing inventory based on the agreed upon forecast.

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Resistance to Forecast Sharing

Concerns and doubts regarding collaboration and sharing information between partners.

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Short-Term Demand Forecasting

The process of predicting future demand for products or services, typically over a short timeframe.

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Decoupling Points

Points in the supply chain where inventory is strategically placed to decouple different parts of the process, impacting customer lead times and inventory management.

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Time Series Forecasting

A type of forecasting that relies on historical data to predict future demand. It uses statistical models to identify trends and patterns in demand.

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Weighted Moving Average Forecasting

A type of time series forecasting method that averages past demand values to predict future demand. It assigns weights to recent data, giving more importance to more recent observations.

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Exponential Smoothing Forecasting

A time series forecasting method that uses an exponentially weighted average of past demand values. It assigns exponentially decreasing weights as observations get older.

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Causal Forecasting

A type of forecasting that assumes demand is influenced by external factors or variables. It analyzes the relationship between demand and these factors to predict future demand.

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Simulation Forecasting

A type of forecasting that uses computer simulations to create multiple possible demand scenarios. It simulates various scenarios based on different assumptions to understand the range of potential outcomes.

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Cyclical Demand Variations

Fluctuations in demand that occur over long periods of time, often driven by economic cycles, political events, or other long-term trends.

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