Communication and Media Distinctions Quiz
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Questions and Answers

What is the distinction between communication and mass communication?

  • Communication is informal, while mass communication is formal
  • Communication is small scale, while mass communication is large scale (correct)
  • Communication occurs through media, while mass communication occurs through physical landscapes
  • Communication is verbal, while mass communication is non-verbal

What is the distinction between media and mass media?

  • Media refers to digital tools, while mass media refers to traditional tools like books and newspapers
  • Media is primarily used for entertainment, while mass media is used for educational purposes
  • Media is a tool used to convey a message, while mass media are tools through which mass communication occurs (correct)
  • Media is used in small-scale communication, while mass media are used in large-scale communication

What is the media landscape, and how does it enable, constrain, and privilege certain paths?

  • Media landscape refers to the variety of languages spoken in a region, enabling multilingual communication
  • Media landscape includes only traditional media like TV and radio, privileging certain types of content
  • Media landscape refers to the physical and media forms present in a specific context, enabling certain paths to reach a destination (correct)
  • Media landscape refers to the physical appearance of a place, constraining certain travel routes

What distinguishes mass communication from small-scale communication?

<p>The number of people reached by the message (C)</p> Signup and view all the answers

How does mass media differ from regular media?

<p>Mass media reaches a larger audience than regular media (B)</p> Signup and view all the answers

What are examples of mass media?

<p>Newspapers and radio shows (C)</p> Signup and view all the answers

How does the media landscape enable certain paths?

<p>By providing platforms for expression and dissemination (C)</p> Signup and view all the answers

What does the media landscape privilege according to the text?

<p>Taking designated paths over climbing fences (C)</p> Signup and view all the answers

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