COMM1100: Purposive Communication and Globalization

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10 Questions

What is globalization, according to Griffin and Bone (2014)?

The process of transforming local and regional ideas into worldwide ideas

What is one of the disadvantages of globalization?

Increased competition

What is an example of 'acting locally' in the context of globalization?

Supporting local farms growing coffee beans

What is one of the advantages of globalization?

Increased business opportunities

What is a result of globalization, according to the text?

Easier access to foreign knowledge

What is a characteristic of communication in the digital age?

Interactivity and constant connectivity

What is an example of a meme that references other memes or concepts?

Intertextuality

What is the main feature of Templaitability in memes?

Having a recognizable structure with spaces for new content

What is the purpose of Indexicality in memes?

To use an element to comment on many situations

What are the three types of memes that were discussed?

Intertextuality, Templaitability, and Indexicality

Study Notes

Globalization

  • Globalization refers to the process of transforming local and regional ideas, products, and practices into worldwide ones.
  • It allows countries to gain easier access to foreign knowledge.
  • Trade of products is a key aspect of globalization.

Disadvantages of Globalization

  • Increased competition: local businesses must compete with multinational corporations that produce cheaper goods at lower costs, putting them at a disadvantage.
  • Imbalanced trade: a trade imbalance, or trade deficit, occurs when a country spends more on imports than it makes on exports.

Advantages of Globalization

  • Increased business opportunities: companies can hire employees from other countries with the help of communication vehicles like video calling.
  • Creation of a global village: globalization enables connection and communication with people from different parts of the world.
  • Portal into online learning environment: globalization has led to increased access to online learning platforms.
  • Positive campaigns towards social issues: globalization has led to positive campaigns towards issues like gender equality.

Digital Native

  • Digital natives have an instant source of information that they can easily access and communicate with.
  • Characteristics of digital communication include:
    • Constancy of connectivity: connection using digital tools like cellular phones, tablets, and computers.
    • Convergence: connection using technology.
    • Interactivity: online participation anytime, anywhere.

Memes

  • Memes are humorous images, videos, and pieces of text that are copied and spread rapidly by internet users.
  • Types of memes include:
    • Intertextuality: memes that reference other memes or concepts.
    • Indexicality: memes that use an element to comment on many situations.
    • Templaitability: memes with recognizable structures and spaces for new content.

This quiz covers the concept of globalization, its processes, and its impact on local and regional ideas, products, and practices. It also touches on the role of trade and entrepreneurship in globalization.

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