Classical Management School: Frederick Taylor's Theories
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Questions and Answers

What is the acronym that represents the four dominant service characteristics under the traditional services marketing paradigm?

  • HIIP
  • PHIS
  • IHIP (correct)
  • SHIP

Which of the following is NOT a component of emotional labor?

  • Variety of expressed emotions
  • Frequency of emotional display
  • Attentiveness to required display rules
  • Emotional Intelligence (correct)

What is the primary goal of a leader according to Warren Bennis?

  • To manage efficiently
  • To delegate tasks
  • To make decisions quickly
  • To lead the organization to achieve a common goal (correct)

What is the term used to describe the process of deploying one's emotions in the service of the organization?

<p>Emotional Labor (D)</p> Signup and view all the answers

According to the Ritz-Carlton service values, what is the highest mission of the organization?

<p>To provide genuine care and comfort (B)</p> Signup and view all the answers

What is the primary focus of the Service-Dominant Logic (S-D Logic) approach?

<p>The exchange of services (B)</p> Signup and view all the answers

What is the term used to describe the process of creating focus and envisioning the organization's future?

<p>Attention Through Vision (A)</p> Signup and view all the answers

Which of the following is a type of power that a leader may possess?

<p>All of the above (D)</p> Signup and view all the answers

What is the term used to describe the process of generating genuine emotions in service delivery?

<p>Deep Acting (A)</p> Signup and view all the answers

What is the primary goal of effective leadership according to Warren Bennis?

<p>To lead the organization to achieve a common goal (D)</p> Signup and view all the answers

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