Podcast
Questions and Answers
What advertising policy did Facebook initially implement with Beacon in 2007?
What advertising policy did Facebook initially implement with Beacon in 2007?
What was the primary concern regarding the tracking of shoppers' cell phones in malls in 2011?
What was the primary concern regarding the tracking of shoppers' cell phones in malls in 2011?
What practice was discovered regarding Path's upload of iPhone address books in 2012?
What practice was discovered regarding Path's upload of iPhone address books in 2012?
What did Instagram change back to in response to misunderstanding of its proposed terms of service in late 2012?
What did Instagram change back to in response to misunderstanding of its proposed terms of service in late 2012?
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Who led the campaign to change Facebook's Beacon policy from opt-out to opt-in?
Who led the campaign to change Facebook's Beacon policy from opt-out to opt-in?
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What does privacy relate to according to the content?
What does privacy relate to according to the content?
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Which of the following best describes privacy violations?
Which of the following best describes privacy violations?
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What potential negative effect of individual privacy is mentioned?
What potential negative effect of individual privacy is mentioned?
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What is indicated as a tension regarding privacy?
What is indicated as a tension regarding privacy?
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According to the content, how can privacy be misused?
According to the content, how can privacy be misused?
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What role does data mining play in relation to privacy?
What role does data mining play in relation to privacy?
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What is the 'zone of inaccessibility' in the context of privacy?
What is the 'zone of inaccessibility' in the context of privacy?
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What is considered a prudential right according to the content?
What is considered a prudential right according to the content?
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What challenge is mentioned regarding modern privacy?
What challenge is mentioned regarding modern privacy?
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What is a common method to establish reputation mentioned in the content?
What is a common method to establish reputation mentioned in the content?
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What outcome is anticipated if all nannies were monitored with cameras?
What outcome is anticipated if all nannies were monitored with cameras?
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Why is the Sullivan’s decision to monitor the nanny viewed as wrong?
Why is the Sullivan’s decision to monitor the nanny viewed as wrong?
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What negative consequence of monitoring nannies is noted in the content?
What negative consequence of monitoring nannies is noted in the content?
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What aspect of modern life contributes to increased privacy compared to past centuries?
What aspect of modern life contributes to increased privacy compared to past centuries?
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What is the primary concern of the Sullivans regarding their nanny?
What is the primary concern of the Sullivans regarding their nanny?
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What balance is suggested regarding privacy and monitoring in caregiving?
What balance is suggested regarding privacy and monitoring in caregiving?
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What do credit bureaus primarily keep track of?
What do credit bureaus primarily keep track of?
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What is one consequence of having poor credit?
What is one consequence of having poor credit?
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How do businesses utilize targeted direct mail?
How do businesses utilize targeted direct mail?
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What type of data do political campaigns use for microtargeting?
What type of data do political campaigns use for microtargeting?
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What purpose does social network analysis serve for businesses and organizations?
What purpose does social network analysis serve for businesses and organizations?
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Which of the following can be controlled through Facebook privacy settings?
Which of the following can be controlled through Facebook privacy settings?
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What is one likely outcome of analyzing shopping and dining habits?
What is one likely outcome of analyzing shopping and dining habits?
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How does combining social network data with credit reports help banks?
How does combining social network data with credit reports help banks?
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Why might two shoppers pay different prices on the same website?
Why might two shoppers pay different prices on the same website?
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Which of the following data types do political campaigns NOT typically analyze for microtargeting?
Which of the following data types do political campaigns NOT typically analyze for microtargeting?
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What is the primary purpose of the microchip implanted in domesticated dogs in Taiwan?
What is the primary purpose of the microchip implanted in domesticated dogs in Taiwan?
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Which of the following is a feature of the OnStar communication system?
Which of the following is a feature of the OnStar communication system?
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What type of data do modern automobile black boxes maintain?
What type of data do modern automobile black boxes maintain?
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What is a disadvantage of transitioning from paper-based to electronic medical records?
What is a disadvantage of transitioning from paper-based to electronic medical records?
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What benefit do RFID tags provide when used on humans?
What benefit do RFID tags provide when used on humans?
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Which of the following apps is known for collecting location data for advertisers?
Which of the following apps is known for collecting location data for advertisers?
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What information does a developer gain access to when a user logs in using Facebook Login?
What information does a developer gain access to when a user logs in using Facebook Login?
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Which of these statements about Flurry is true?
Which of these statements about Flurry is true?
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What is a common use of the microchip implanted in dogs?
What is a common use of the microchip implanted in dogs?
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Which capability is NOT a feature of the OnStar system?
Which capability is NOT a feature of the OnStar system?
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Study Notes
Chapter 5: Information Privacy
- Information technology is making collecting, exchanging, and combining information about others easier.
- Privacy is decreasing, but still important.
- Some individuals, like Scott McNealy, believe privacy is a thing of the past.
Learning Objectives
- Introduction to information privacy
- Different perspectives on privacy
- Information disclosures
- Data mining and privacy implications
- Consumer/political backlash examples
5.1 Introduction
- Information Technology Erodes Privacy: Computers, databases, and the internet enable ever-improving collection, exchange, and distribution of information.
5.2 Perspectives on Privacy
- Defining Privacy is related to the notion of access. This includes physical proximity to a person and knowledge about a person.
- Privacy is described as a "zone of inaccessibility," implying a protected space.
- Privacy violations are affronts to human dignity.
- Excessive privacy can harm society.
- Harms of Privacy: can be a cover for illegal activities, a burden on nuclear families, hiding dysfunctional families, and ignoring people on society's margins.
- Benefits of Privacy: necessary for individual growth, signals individual responsibility, recognizes freedom, and lets people focus, be creative, and build relationships.
5.3 Information Disclosures
- Public Records: Information reported to government agencies for public awareness. Examples include birth certificates, marriage licenses, motor vehicle records, and criminal records.
- Computerized databases and the internet have made accessing public records easier.
- Information Held by Private Organizations: Includes credit card purchases, loyalty card purchases, voluntary disclosures (social media posts), and other data.
5.4 Data Mining
- Data Mining Defined: Searching records in databases for patterns or relationships to create individual profiles.
- Data mining enables companies to build more personal relationships with customers.
- Google's Personalized Search: Google tracks search queries and visited websites to infer interests for better search results and direct marketing.
- Google's "Privacy Checkup" lets users limit collected information.
- Collaborative Filtering: Analysis of data about people's preferences to predict preferences of other users. Used by various online retailers and movie sites.
- Ownership of Transaction Information: Who controls transaction information (e.g., buyers, sellers, or both)? Opt-in vs. opt-out systems for data sharing.
5.5 Examples of Consumer or Political Backlash
- Marketplace: Households: Lotus Development's plans to sell a CD containing information about 120 million Americans faced consumer complaints about privacy violations. Lotus eventually ceased these plans.
- Facebook Beacon: Facebook's 2007 "Beacon" service, which publicly broadcast purchases to friends, prompted negative response and a later policy change to opt-in rather than opt-out.
- Malls Track Shoppers' Cell Phones: Malls tracked shoppers' movements with cell phones. Mall study suspended after public protests.
- iPhone Apps Upload Address Books: Developers uploaded address books without permission, citing violation of Apple guidelines.
- Instagram's Proposed Terms of Service Changes: Controversial proposal on how photos could be used in advertisements prompted Instagram to revert back to the original version of terms of service.
- Cambridge Analytica: Data firm gathered personal and psychographic data from 270,000 and 87 million individuals, resulting in privacy concerns and public outcry leading to a bankruptcy filing.
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Description
Explore the intricacies of information privacy in the digital age in this quiz. Understand the impacts of information technology on privacy, various perspectives on privacy, and the implications of data mining. Test your knowledge on consumer and political responses to privacy issues.
