Podcast
Questions and Answers
What is considered the best form of advertising according to the text?
What is considered the best form of advertising according to the text?
- Word-of-Mouth referrals (correct)
- Show & Tell promotions
- Direct mail marketing
- Trade show attendance
What is a common practice at trade shows according to the text?
What is a common practice at trade shows according to the text?
- Media mentions
- Making contact with caterers at a later date (correct)
- Direct mail marketing
- Word-of-Mouth referrals
What is the primary purpose of catering artwork and collaterals?
What is the primary purpose of catering artwork and collaterals?
- To display artistic designs unrelated to the catering business
- To showcase the services and contact details of the catering company (correct)
- To promote the personal interests of the catering company owner
- To confuse potential clients about the company's offerings
Which of the following is NOT a recommended design factor for effective catering collaterals?
Which of the following is NOT a recommended design factor for effective catering collaterals?
What is the purpose of the 'squint test' mentioned in the text?
What is the purpose of the 'squint test' mentioned in the text?
Which of the following is NOT a recommended collateral for a catering company?
Which of the following is NOT a recommended collateral for a catering company?
What should be the primary consideration when designing catering collaterals?
What should be the primary consideration when designing catering collaterals?
Which of the following is NOT mentioned as a recommended panel for a catering brochure?
Which of the following is NOT mentioned as a recommended panel for a catering brochure?
What is the recommended size for a business card?
What is the recommended size for a business card?
Which type of marketing material is described as a 'miniature of your posters'?
Which type of marketing material is described as a 'miniature of your posters'?
What is the recommended design principle for marketing materials?
What is the recommended design principle for marketing materials?
Which of the following is NOT listed as a recommended element for flyers?
Which of the following is NOT listed as a recommended element for flyers?
Which of the following is mentioned as a commonly used business marketing tool?
Which of the following is mentioned as a commonly used business marketing tool?
Which of the following marketing tools can be utilized through social media?
Which of the following marketing tools can be utilized through social media?
