Business Process and Marketing Quiz
40 Questions
0 Views

Choose a study mode

Play Quiz
Study Flashcards
Spaced Repetition
Chat to Lesson

Podcast

Play an AI-generated podcast conversation about this lesson

Questions and Answers

Which of the following is NOT a function of Marketing and Sales?

  • Customer Relationship Management
  • Receiving Goods and Raw Materials (correct)
  • Advertising
  • Sales Forecasting

    • Supply Chain Management includes managing the flow of goods and services from suppliers to customers.

    True (A)

    What is the core purpose of Business Process?

    To create value for the customer from a series of activities.

    The core software used by companies to coordinate information in every area of business is called _____ .

    <p>Enterprise Resource Planning (ERP)</p> Signup and view all the answers

    Which of the following is a function of Supply Chain Management?

    <p>Developing Production Plans (C)</p> Signup and view all the answers

    Match the following functional areas with their respective roles:

    <p>Marketing and Sales = Advertising and Promotions Supply Chain Management = Transportation and Logistics Customer Support = Providing Customer Service Sales Forecasting = Creating Future Sales Insights</p> Signup and view all the answers

    Providing discounts to repeat customers is a part of Customer Relationship Management.

    <p>True (A)</p> Signup and view all the answers

    The management of the flow of goods and services that includes all processes transforming raw materials into final products is referred to as _____ .

    <p>Supply Chain Management</p> Signup and view all the answers

    Which of the following layers is NOT part of the business process architecture?

    <p>Customer relationship management (C)</p> Signup and view all the answers

    A decentralized network has a single central server that stores all user information.

    <p>False (B)</p> Signup and view all the answers

    What is the primary benefit of a centralized network?

    <p>Improved flow of information</p> Signup and view all the answers

    A __________ architecture allows the sharing of applications and data resources between client and server computers.

    <p>distributed</p> Signup and view all the answers

    Match the following network types with their characteristics:

    <p>Centralized Network = Single server stores complete data Decentralized Network = Multiple servers for peer groups Distributed Network = Applications shared between client and server Matrix Structure = Cross-functional collaboration</p> Signup and view all the answers

    Which of the following is NOT a benefit of centralized networks?

    <p>Full data redundancy (A)</p> Signup and view all the answers

    Cross-functional business processes involve collaboration across traditional functional areas of an organization.

    <p>True (A)</p> Signup and view all the answers

    What is the main focus of a business process?

    <p>Formal definition of business processes and rules</p> Signup and view all the answers

    What type of analysis do expert systems assist managers with in decision making?

    <p>Qualitative analysis (D)</p> Signup and view all the answers

    Executive support systems (ESS) provide detailed reports for mid-level management.

    <p>False (B)</p> Signup and view all the answers

    Name one major function that expert systems support in business.

    <p>Manufacturing</p> Signup and view all the answers

    The benefits of system integration include increased revenue and _____.

    <p>growth</p> Signup and view all the answers

    Which of the following is a limitation of system integration?

    <p>High initial setup costs (D)</p> Signup and view all the answers

    Logical system integration focuses on organizational structures and processes.

    <p>True (A)</p> Signup and view all the answers

    What does physical system integration primarily provide?

    <p>Seamless connectivity</p> Signup and view all the answers

    Match the following aspects of system integration with their descriptions:

    <p>Benefits = Enhanced information visibility Limitations = Power and interdepartmental conflicts</p> Signup and view all the answers

    What is one of the primary purposes of Transaction Processing Systems (TPS)?

    <p>To record every transaction (D)</p> Signup and view all the answers

    A decentralized system has a single authority in charge of its operations.

    <p>False (B)</p> Signup and view all the answers

    Name one benefit of a decentralized structure.

    <p>Faster response to new IT trends</p> Signup and view all the answers

    Management Information Systems (MIS) are used for __________ information as required by midlevel managers.

    <p>reporting</p> Signup and view all the answers

    Which type of system primarily uses mathematical equations to assist in decision-making?

    <p>Decision Support Systems (DSS) (C)</p> Signup and view all the answers

    Match the systems with their descriptions:

    <p>TPS = Record every transaction MIS = Reporting systems for midlevel managers DSS = Assist in decision-making with analysis Decentralized System = No single authority controls operations</p> Signup and view all the answers

    In a distributed system, every node behaves as if it is a single unit.

    <p>True (A)</p> Signup and view all the answers

    List one disadvantage of a decentralized system.

    <p>Additional management complexity</p> Signup and view all the answers

    What was developed by SAP as a tailored ERP solution for smaller companies?

    <p>SAP Business One (B)</p> Signup and view all the answers

    ERP systems were only installed by large corporations by 1998.

    <p>False (B)</p> Signup and view all the answers

    What does SaaS stand for in the context of ERP?

    <p>Software-as-a-Service</p> Signup and view all the answers

    SAP purchased the ERP system of ________ to develop its Business One product.

    <p>TopManage Financial Systems</p> Signup and view all the answers

    Match the following SAP products with their primary feature:

    <p>SAP Business One = Tailored for smaller companies SAP Business All-in-One = Specific preconfigured bundles for industries SAP Business ByDesign = Hosted ERP product accessed via Web browser SAP Business Suite = Comprehensive solution for various business areas</p> Signup and view all the answers

    Which of the following companies is a competitor of SAP in the small business ERP market?

    <p>Epicor (B)</p> Signup and view all the answers

    Consultants generally have no involvement in selecting ERP vendors for companies.

    <p>False (B)</p> Signup and view all the answers

    What is a significant advantage of using SaaS for ERP?

    <p>Eliminates need for software and hardware maintenance</p> Signup and view all the answers

    More Like This

    Marketing Strategy and Process
    10 questions

    Marketing Strategy and Process

    AstoundedThulium avatar
    AstoundedThulium
    Definición y Enfoques del Marketing
    38 questions

    Definición y Enfoques del Marketing

    UnwaveringNurture avatar
    UnwaveringNurture
    Marketing Process Overview
    37 questions

    Marketing Process Overview

    PurposefulPearTree avatar
    PurposefulPearTree
    Consumer Behavior and Marketing Concepts
    79 questions

    Consumer Behavior and Marketing Concepts

    RefinedLyric252 avatar
    RefinedLyric252
    Use Quizgecko on...
    Browser
    Open
    Browser
    Browser