Blue Ocean Strategy Quiz

d) Focus solely on differentiation

c) Focus solely on lowering costs

b) Create and capture uncontested market space (correct)

a) Dominate the competition in existing markets

c) Lowering costs

d) Differentiation

b) Creating and capturing uncontested market space (correct)

a) Beating the competition in existing markets

a) Beating the competition in existing markets (correct)

d) Differentiation

c) Lowering costs

b) Creating and capturing uncontested market space