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Questions and Answers
Blue Ocean Strategy aims to achieve which of the following?
Blue Ocean Strategy aims to achieve which of the following?
- d) Focus solely on differentiation
- c) Focus solely on lowering costs
- b) Create and capture uncontested market space (correct)
- a) Dominate the competition in existing markets
What is the main focus of Blue Ocean Strategy?
What is the main focus of Blue Ocean Strategy?
- c) Lowering costs
- d) Differentiation
- b) Creating and capturing uncontested market space (correct)
- a) Beating the competition in existing markets
Which of the following is NOT a goal of Blue Ocean Strategy?
Which of the following is NOT a goal of Blue Ocean Strategy?
- a) Beating the competition in existing markets (correct)
- d) Differentiation
- c) Lowering costs
- b) Creating and capturing uncontested market space
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