12 Questions
Which level of product, according to Kotler, represents the fundamental problem that your product solves or the need it fulfills?
Core
In the context of operations, what does 'Intensity of Resources' refer to?
The level of technology used
Which level of product includes additional features and services that differentiate your product from competitors?
Augmented
What is the purpose of the 'Expected' level of product according to Kotler?
To provide essential features customers expect
Which factor plays a crucial role in maximizing profit by satisfying guests and customers?
Quality Price
What distinguishes the 'Generic' level of product from the 'Core' level?
Basic version with essential features
What is the main purpose of the 'Controlling' component in Operations Management?
Maintaining consistency in service
How does the 'Organizing' component in Operations Management contribute to effective operations?
By directing and grouping employees effectively
Why is customizability of service important in the Hospitality Industry?
To cater to different target markets effectively
In the context of Hospitality business operations, what does 'Guest Expectations of a Standard Room' refer to?
Expectations regarding room cleanliness and hygiene
How does Operations Management play a crucial role in food service and accommodation facilities?
By being crucial for the success and smooth functioning of businesses
What is the significance of 'Identifying similarities and differences between production and service-oriented businesses' in Operations Management?
To better understand how to manage service-oriented businesses effectively
This quiz covers the basics of operations management in service-oriented businesses within the tourism and hospitality industry. It explores components of operations, differences between production and service-oriented businesses, and the effective use of business tools and technology in managing hospitality operations.
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