(2013) BB2-BB8 Operations and Supply Chain Management Quiz
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Questions and Answers

The value chain is a tool that helps analyze a company's activities and their contribution to its competitive position.

True

The SWOT analysis model was developed by the Harvard Business School in the 1960s.

False

The acronym SWOT stands for Strenght, Weakness, Opportunity, Threads.

False

The SWOT analysis helps companies identify where they can cut costs and how they can differentiate themselves from competitors.

<p>True</p> Signup and view all the answers

The value chain only focuses on analyzing the supply side of a business.

<p>False</p> Signup and view all the answers

Michael E. Porter introduced the SWOT analysis model in 1985.

<p>True</p> Signup and view all the answers

The concept of the value chain originated from McKinsey & Co in the 1980s.

<p>False</p> Signup and view all the answers

The acronym DAFO stands for Debilidades, Amenazas, Fortalezas, Oportunidades.

<p>True</p> Signup and view all the answers

The value chain analysis aims to help companies understand their position in the market and how they can improve profitability.

<p>True</p> Signup and view all the answers

The SWOT analysis is not related to identifying external threats and opportunities for a company.

<p>False</p> Signup and view all the answers

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