Media and Information Languages PDF

 Media and Information Languages  Language Pertains to the technical and symbolic ingredients or codes and conventions that media and information professionals may select and use in an effort to communicate ideas, information and knowledge.  Media Languages Codes,...

 Media and Information Languages  Language Pertains to the technical and symbolic ingredients or codes and conventions that media and information professionals may select and use in an effort to communicate ideas, information and knowledge.  Media Languages Codes, conventions, formats, symbols and narrative structures that indicate the meaning of media messages to an audience.  Codes Are systems of sign that when put together create meaning  Types of codes Symbolic code- show what is beneath the surface of what we wee ( object, setting, body language, clothing, color, etc.) or iconic symbols that are easily understood.  Written codes – use of language style and textual layout ( headlines, captions, speech bubbles, language style, etc.) Technical codes- are ways in which equipment is used to tell story. This includes sound and, camera angles, types of shots lightning as well as camera techniques, framing, depth of field, lightning, exposure and juxtaposition. CAMERA SHOTS Long shot – a view of a situation or setting from a distance. Extreme long shot – also called extreme wide shots such as a large crowd scene or a view of scenery as far as the horizon Medium long shot- shows a group of people interaction with each other, example: fight scene with part of their surroundings in the picture. Full shot- a view of a figure’s entire body in order to show action and / or a constellation group of characters. Medium close shot- shows a subject down to his / her chest/ waist. Close up shot- a full screen shot of a subject’s face showing the finest nuances of expression. Extreme close up shot- a shot of a hand, eye, mouth, or any object in detail. Establishing shot- often used at the beginning of a scene to indicate the location or setting. It is usually a long shot taken from a neutral position. Point of view shot- shows a scene from the perspective of a characters or one person. Over- the-shoulder shot- often used in dialogue scenes, a frontal view of a dialogue partner from the perspective of someone standing behind and slightly to the side of other partner, so that parts of both can be seen. Reaction shot- short shot of a character’s response to an action. Reverse angle shot- a shot from the opposite perspective. Insert shot – a detail shot which quickly gives visual information necessary to understand the meaning of a scene. Hand- held camera shot- the camera is not mounted on the tripod and instead is held by the cameraperson, resulting in less stable shots. CAMERA ANGLES Aerial shot/ High angle/ Overhead – long or extreme long shot of the ground from the air. High- Angle shot – shows people or objects from above higher the eye level. Low- Angle shot/ Below shot- shows people or objects from below, lower that eye level. Eye-level shot/ Straight-on angle – views subject from the level of the person’s. CAMERA MOVEMENTS Pan shot- the camera pans (moves horizontally) from left to right or vise versa across the picture. Tilt Shot- the camera up ( moves upwards) or tilts down ( moves downwards) around a vertical line. Tracking shot- the camera follows along next to or behind a moving object or person. Zoom- the stationary camera approaches a subject by “ zooming in” or moves farther away by “zooming out” CONVENTION Refers to a standards or norm that acts as a rule governing behavior. Are generally establish and accepted ways of doing something. MESSAGE The information sent to a receiver from a source. AUDIENCE The group of consumers for whom the media message was constructed as well as anyone else who exposed to the message. PRODUCERS People engaged in the process of creating and putting together STAKEHOLDERS Libraries, archives, museums, internet and other relevant information providers.