Propaganda Techniques: PowerPoint Presentation

PROPAGANDA TECHNIQUES Ms. Cyra Dizon LEARNING OBJECTIVES Analyze propaganda techniques used in informational texts for political awareness. Activity : Spot The Persuasion As you watch, pay close attention to the words, images, music, and overall message. T...

PROPAGANDA TECHNIQUES Ms. Cyra Dizon LEARNING OBJECTIVES Analyze propaganda techniques used in informational texts for political awareness. Activity : Spot The Persuasion As you watch, pay close attention to the words, images, music, and overall message. Think critically about what each video is trying to do. Activity : Spot The Persuasion Activity : Spot The Persuasion Activity : Spot The Persuasion Activity : Spot The Persuasion 1.Which videos do you think are trying to persuade or influence you in a sneaky or subtle way? 2.Which ones seem to just give you facts or information without trying to change your opinion? 3.What clues helped you decide? (Consider colors, words, emotions, or famous people shown in the videos.) ACTIVITY 2 GUIDE QUESTIONS 1.What is the product’s name? 2.What details or descriptions have you observed in the “Sun Chips” ad? 3.Why do you think the advertiser shows the details or descriptions beside the image of “Sun Chips”? 4.What is the intention of the slogan “ less salt, than you think” of the ad?  PROPAGANDA the use of a variety of communication techniques that create an emotional appeal to accept a particular belief or opinion, to adopt a certain behavior or to perform a particular action. PROPAGANDA What are Propaganda Techniques? They are the methods and approaches used to spread ideas that further a cause - a political, commercial, religious, or civil cause. Why are they used? To manipulate the readers' or viewers' reason and emotions; to persuade you to believe in something or someone, buy an item, or vote a certain way. PROPAGANDA TECHNIQUES TESTIMONIAL a public figure or a celebrity promotes or endorses a product, a policy, or a political candidate. PLAIN FOLKS The plain folks' appeal is a technique that uses average, everyday people to endorse a product or candidate. The idea is that if regular people like something, then it must be good. STEREOTYPING is a technique that uses oversimplified and often inaccurate ideas or beliefs to describe an opponent or enemy. FEAR plays on deep-seated fears; warns the audience that disaster will result if they do not follow a particular course of action. ACTIVITY Direction: The students will identify what propaganda techniques used in each illustration and then explain it in 1 sentence. Testimonial Plain Folk Fear Stereotyping  Testimonial Plain Folk Fear Stereotyping  Testimonial Fear Stereotyping Plain Folk Testimonial Fear Stereotyping Plain Folk Testimonial Fear Stereotyping Plain Folk Group Activity Students will be divided into 4 groups and each group will answer Activity 5 in page 181 -182. Short Quiz In a ¼ sheet of paper write the letter of the correct answer. Short Quiz What is a testimonial in propaganda? A) A technique that uses everyday people to promote a product or idea. B) A strategy that relies on fear to influence behavior. C) A method where a well-known figure endorses a product or idea. D) A tactic that simplifies complex issues. Short Quiz The "plain folks" technique is used to: A) Make the audience feel superior to others. B) Present the speaker as an average, relatable person. C) Create a sense of urgency. D) Appeal to emotions through fear. Short Quiz Which of the following is an example of stereotyping in propaganda? A) A celebrity promoting a charity. B) Associating a particular group with negative traits. C) Using statistics to support an argument. D) Showing a family enjoying a product in a Short Quiz Fear as a propaganda technique is primarily used to: A) Encourage people to take action based on emotional responses. B) Create a sense of community. C) Provide factual information. D) Promote a sense of nostalgia. Short Quiz Which technique involves presenting an issue in a way that oversimplifies complex situations? A) Testimonials B) Stereotyping C) Plain folks D) Fear Assignment Read the story Green at Heart by Catherine D. Tan page 185 - 188 on your book.