Midterm HMPE Reviewer PDF

REVIEWER - SUMMARY LESSON 1-5 TRENDS AND ISSUES · Wearable technology is expanding rapidly, though not everyone feels the need for it. · Customer engagement provides insights into who the customers are, where they come from, what they want, and how and when they prefer to be contacted. · More travel...

REVIEWER - SUMMARY LESSON 1-5 TRENDS AND ISSUES · Wearable technology is expanding rapidly, though not everyone feels the need for it. · Customer engagement provides insights into who the customers are, where they come from, what they want, and how and when they prefer to be contacted. · More travelers are opting for technology over human interaction, bypassing the front desk check-in process with the use of digital concierges. · Tourism is rapidly becoming one of the fastest-growing economic sectors in the world. · Social media is a digital platform that enables the sharing of ideas and information, including text and visuals, through virtual networks and communities. · Terrorism threats or tragic events can cause significant setbacks for any tourism destination. · You have a passion for trends and issues within the hospitality industry. · Tourism influences various aspects of global development, prosperity, and well-being. · There is a growing consumer demand for processed and artificial food and beverages. · With the rise in international travelers, hotels are increasingly incorporating smart technologies into their services to cater to global guests. · Fad: A temporary trend or craze within a particular group or culture that gains sudden popularity but fades away just as quickly. · Automation: The use of technology to execute tasks without human intervention, often by embedding decision- making processes in machines, widely used in travel and hospitality. · Wearable/Smart Technology: Electronic devices worn on the body, like smartwatches or tech-embedded clothing, designed to enhance user experience and convenience. · Customer Loyalty: The positive and ongoing relationship between a customer and a business that results in repeat purchases and customer preference over competitors. · Tourism: A phenomenon involving the movement of people outside their usual surroundings for leisure or business, significantly impacting economic, social, and cultural landscapes. · Millennials/Generations Y & Z Travelers: These travelers seek immersive and authentic experiences, valuing emotional connections and a reflection of their everyday values in tourism services. · Artificial Food Additives: Ingredients added to processed foods to enhance appearance, taste, and shelf life, contributing to convenience but often scrutinized for their health impacts. · Big Data: The massive volume of data generated in today’s digital world, essential for analyzing consumer behavior and shaping targeted marketing strategies. · Sustainability: The effort to ensure the long-term coexistence of humans on Earth by balancing environmental, economic, and social responsibilities to maintain resources for future generations. · Silver-Haired Tourist/Traveler: Travelers aged 65 and older who enjoy luxury and comfort during travel, often willing to spend more to maintain a sense of youth and adventure. · Socio-Cultural Sustainability: Focuses on preserving cultural heritage, ensuring community wellbeing, and fostering positive relationships between tourists and locals. · Hospitality Industry: A large sector of the service industry, including food and beverage, lodging, travel, and recreation, aimed at providing exceptional service and experiences for guests. · Relationship Marketing: A customer-focused marketing approach that aims to build lasting relationships by prioritizing customer satisfaction and retention over single transactions. · Travel: The act of moving between distant locations by various means such as planes, trains, cars, or boats, either for leisure, business, or personal reasons. · Issue: A topic of importance or concern that sparks discussion or debate, often related to societal or industry- specific problems. Forms of Tourism 1. DOMESTIC TOURISM 2. INBOUND TOURISM 3. OUTBOUND TOURISM Types of Crises in Tourism 1. DISEASE 2. NATURAL DISASTERS / NATURAL CATASTROPHES 3. PEOPLE (POLITICAL ISSUES) 4. TERRORISM Type of Sustainability 1. ECONOMIC SUSTAINABILITY 2. SOCIO CULTURAL SUSTAINABILITY 3. ENVIRONMENTAL SUSTAINABILITY