Summary

This document presents a lecture about motivation, specifically focusing on various theories of motivation, including instinct theory, drive reduction theory, optimum arousal hypothesis, learning theory and Maslow's hierarchy of needs. It also covers different types of motivation, with a dedicated section on hunger. The lecture notes include information about physiological, cultural, and psychological factors affecting motivation and hunger.

Full Transcript

Motivation 2 2 Lecture Objectives 3  What is motivation?  Theories of Motivation  Type of Motivation – Hunger  Types of Motivation – Belongingness & Work 3...

Motivation 2 2 Lecture Objectives 3  What is motivation?  Theories of Motivation  Type of Motivation – Hunger  Types of Motivation – Belongingness & Work 3 1 What is motivation? 4 Motivation:  is a need or desire that energizes and directs behaviour.  propelsus to act in the ways that we do  isexperienced as a conscious desire 4 Theories of Motivation 5 5 2 Theories of Motivation 6 Instinct Theory  Influenced by Charles Darwin  Emphasizes role of internal or biological factors  Unlearned behaviour or Innate origins 6 Theories of motivation 7 Freud – Psychoanalysis  We’re motivated by drives/instincts:  Sexual drive Gives rise to erotic component of mental activity  Aggressive drive Gives rise to destructive component of mental activity 7 3 Theories of motivation 8 Drive reduction Theory  1940s-50s - most common theory of motivation  Central beliefs: Physiological need → e.g. food or water Tension state/drive →e.g. hunger, thirst Drive reducing behaviour → e.g. eating, drinking 8 Theories of motivation 9  Homeostasis  balanced /constant internal state, chemical/physiological state  Many survival motives operate in accordance with homeostasis e.g. temperature, thirst  Not only pushed by our internal needs but also pulled by external incentives. 9 4 Theories of motivation 10 Optimum Arousal Hypothesis  People seek an optimum level of arousal  When stimulation is too low more stimulation is desired.  When arousal is too high less stimulation is sought. 10 Theories of motivation 11 Learning theory  Motivation for behaviour  Reward (positive reinforcers)  Avoid punishment  Primary reinforcers:  Prior learning not needed  E.g. sex, food 11 5 Theories of motivation 12  Most reinforcers are learned:  Intermittent reinforcement – best reinforcement - behaviour persists  Intrinsic motivation  Some tasks are motivators in themselves  Task done for its own reward 12 Theories of motivation 13 Hierarchy of Motives (Maslow)  Need Theory  Human behaviour is motivated by a hierarchy of needs – Needs are innate – Ways need gratification are learned  Failure to satisfy a need will result in psychological or physiological problems 13 6 Theories of motivation 14  If a need is satisfied it will cease to be important.  Overview of needs  Base level -Physiological needs  Safety needs  Psychological needs 14 Theories of motivation 15 Specific Needs  Level 1: Physiological Needs  No hunger or thirst  Level 2: Safety Needs  Organized, predictable environment  Safety, security, and stability  E.g. home 15 7 Theories of motivation 16  Level 3 - Belongingness and love Needs  To love and be loved,  To belong  To feel accepted  No loneliness or alienation 16 Theories of motivation 17  Level 4 – Need for Esteem  Self-esteem, achievement, competence, recognition and respect from others  Level 5 – Need for Self-actualization  Live up to one’s fullest and unique potential  Level 6 – Self Transcendence Needs  To find meaning and identify beyond the self 17 8 Types of Motivation Hunger 19 19 Types of motivation - Hunger 20 Physiological Factors Affecting Hunger Many systems manage appetite:  Hypothalamus - directs & monitors endocrine system  Monitors appetite hormones  Monitors taste & texture of food  Damage – can lead to overeating, or reduced eating 20 9 Types of motivation - Hunger 21  Glucose - Provides energy for body tissues  Low levels → hunger  Hormones controlling appetite  Insulin controls blood glucose  Leptin protein, causes brain to increase metabolism & decrease hunger 21 Types of motivation - Hunger 22  Orexin – Secreted by hypothalamus, triggers hunger  Grehlin – secreted by empty stomach – indicates need to eat  Peptide Tyrosine (PYY) – I’m full  Homeostasis  We eat to maintain energy homeostasis  Cells burn fuel for tasks  Hunger - indicates need to replenish fuel 22 10 Types of motivation - Hunger 23  Set Point - Set “weight thermostat” of individual  E.g. 160 lbs  Determined by hypothalamus:  Body falls below this weight →  increase in hunger →  lowered metabolic rate →  lost weight regained 23 Types of motivation - Hunger 24  Some prefer settling point  Not determined by biology, but actual food intake  Basal Metabolic Rate  body’s base resting rate of energy expenditure  Amount of energy needed to maintain basic body functions 24 11 Types of motivation - Hunger 25 Cultural Factors Affect Hunger  Determine eating preferences  Western diet  Quantity – supersized  Determine ideal physical appearance 25 Types of motivation - Hunger 26 Psychological Factors Affect Hunger  Stress and mood  Sight and smell of food  Variety of available foods  Eating disorders 26 12 Types of motivation - Hunger 27 Obesity - Why people become fat? Calorie intake > calories burned After becoming overweight less food required to maintain energy, however we continue eating same amount. Causes: genetics, metabolic rate and psychological factors. 27 Types of motivation - Hunger 28 Environmental factors  Sleep loss lead to rise in grehlin (appetite stimulant)  Social influence Friend obese ? → your odds triple  Greater consumption of food, less movement 28 13 The End 37 ANY QUESTIONS? 37 14

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