Golf Schools Quiz Script.docx

Welcome to the Golf Schools Overview training module. In this course we will start by giving you a general overview of Golf Schools, who they should be targeted at, the recommended structure and the output of the program. After this we will explore how to schedule and price Golf Schools to make th...

Welcome to the Golf Schools Overview training module. In this course we will start by giving you a general overview of Golf Schools, who they should be targeted at, the recommended structure and the output of the program. After this we will explore how to schedule and price Golf Schools to make them a success. The next key factor to explore will be how to run a Golf School and we will focus on the flow of the day and how they can be delivered to ensure a great student experience is created. Following on from this will be a look at the implementation steps of Golf Schools and how they can be used to drive participants into Private Lessons programs and the range of Adult Social Group Coaching programs. Finally we will outline the next steps you need to take to continue your training journey. A Golf School provides customers at your club with an opportunity to develop their skills across a range of coaching-focused events. They are designed to activate your students and act as a building block for further programming at your club. They should be periodically scheduled to suit the needs of your club and coaching team. The golf school you offer will be specific to your facilities, programming, and the needs of your client base. The schools are delivered in groups, with a maximum of six participants. This will provide an opportunity to socially integrate customers at your club while developing their skills. Golf Schools are available in either half-day or full-day options across a range of topics. The half-day options are 3 hours in duration, whereas the full-day option should be delivered over 7 hours, inclusive of a break for lunch. You are recommended to charge at a one-off price. The fee will depend on your customer demographic and coaching rate. The fee should include all equipment and access to the golf course if required. These two duration options are tailored to specific themes within the game. This includes short game, putting, swing, as well as time on the course. Finally, Golf schools are primarily aimed at club-ready golfers at your venue and is a building block into further private or group based programing at your club. Golf Schools play a vital role in activating customers and therefore driving them in further programming and activities at your club. The schools are themed to specific topics within the game. They will help customers develop their skills, support additional programming, and drive enjoyment of playing the game. They will act as a great social and informal event to help form friendships between attendees. The format of the Golf Schools will allow for social connections to be formed at the club. The nature of the events, the durations, and the informal environment will give you the ideal chance to get to know each attendee and build a relationship with them. This will develop trust, openness, confidence, and an ongoing relationship. Golf Schools will offer a great opportunity to showcase your coaching, the available facilities and life at the club. They provide the ideal opportunity for you to guide attendees to the next step on their coaching journey with you. You can direct them to private programming and adult social group coaching opportunities. Finally, this may be the first taste of learning with you and your coaching team and the club itself. Therefore, delivering a welcoming and friendly environment is vital. Participants are more likely to convert into future programs you offer through their Golf School experience. Golf Schools are designed to target a wide range of customers at your club. However, the exact programs, events you offer and target audience, will be specific to the needs of you and your club. The programs and events have been designed to suit a range of abilities, experiences, and needs. This may include those looking to develop a specific area of their game, achieve a specific score result, or get to know others with similar motivations. You should target the Golf schools towards current customers\' family and friendship circles at your club. This is vital for engaging new customers and driving your value proposition to current members. This, in turn, will reflect back positively on the value you offer your club. Secondly, you should aim to reach, activate and inspire current customers from within your club to join the golf schools so they can develop their skills, engage with life at your facility, and discover what you have on offer. Third and finally, the Golf schools will be attractive to club ready golfers in your local community without any connection to the club. This will help to drive new membership growth, widen your reach in the local area and inspire these participant's golfing connections to join in. The Golf School options are categorized into half-day and full-day options focussed on specific skills within the game. The first of the half-day options is called Perfect Your Putting. It is a three-hour golf school that focuses on improving all on-the-green skills. Suggested content includes techniques, drills, and challenges for short putts, long putts, green reading, and helping your students perform under pressure. The second option is called Short Game Success. This option is a three hour golf school that focuses on improving all-around-the-green skills. Suggested content includes techniques, drills, and challenges for chipping, pitching, and bunker play. The third option is called Unlock Your Game. It is a three hour golf school that focusses on improving all skills. Suggested content includes covering putting, chipping and full swing. The final half-day option is called Confidence on the Course. It is a three hour golf school that focusses on improving on course skills. Suggested content includes course management, pre-shot routines, handling awkward lies, shot shaping, and better decision making. The first full-day option is called Short Game Success. This golf school runs for seven hours including lunch. It focusses on improving chipping, pitching, bunker play and putting. The on course element in the afternoon utilises the Shotz adapted course tees to provide a great on course short game experience. The other full-day option is called Unlock Your Game. It is also a seven hour golf school including lunch that focusses on each area of the game, as well as benchmarking skills and improving technique. The on-course element in the afternoon includes playing 9 holes on the course. Ultimately, Golf Schools are an opportunity to sell the programs at Phase 3 of the Coaching Pathway. Primarily, direct the participant into Private Lessons programs and the range of Adult Social Group Coaching opportunities. You are the expert guide on the journey of each participant and they will be looking to you for the answer to, "so, what next?" Be bold but authentic. Suggest the next step for them to ultimately help them enjoy the game, engage in your activity and become engaged at your club. We understand that each club and coaching business is different in regards to access to facilities and the size of the coaching team. Therefore, this will influence the size and frequency of Golf Schools you can offer. However, there are some crucial scheduling recommendations to make the programs a success. The first of these recommendations is on the Golf Schools page of the Coaches Toolbox. You can access a step-by-step scheduling guide that will assist you with recommended actions during this implementation phase and this links to a number of supporting resources. When scheduling your Golf Schools, consider linking these directly to the days in when your Adult Social Group Coaching programs are running to maximise conversion. It is recommended when scheduling your Golf Schools to schedule them in either a Half Day or Full Day format. The supporting resources and pricing model have been designed with these durations in mind, so it is important to follow this guideline when scheduling your events. Flexibility is key for you. To make your Golf Schools a success, you will need to decide on the frequency and total number of golf schools you offer, as well as the number of participants that can attend, the time and day they run, and lastly the specific skill focus of the events. Finally, all Golf Schools should be scheduled and bookings processed through your GLF Connect system. This will ensure that you can add value to the customers experience, track your events sign ups, engage with participants and measure the events success. Golf schools are there to engage students at your club and coaching service. Therefore, the scheduling of your events should link to additional programming opportunities at your club. To make these events a success and have an impact on your program, there must be a next step for participants following the event. In this example, the two Unlock Your Game Golf Schools are scheduled 4 and 2 Weeks prior to the Become a Tee Shot Wizard Level 1 Graduate program. Then, the Become a Tee Shot Wizard Level 1 Graduate starts the following month on Saturdays at 10am. All Golf School events should be scheduled and bookings processed through your GLF Connect system. Program booking filters have been created for you on your system and the GLF Connect Support Team has built a range of training material to help you get the event scheduled correctly. Golf Schools durations types are categorised under the Golf School Program filter. When building the Golf School the event name should be specific to the skill focus as well as the date and start time of the golf school. Further training is available from the GLF Connect support team to help you setup your event correctly within the Support and a specific training video is available within the Scheduling section on the Coaches Toolbox Golf School page. The price of your Golf School will vary depending on a number factors that will be specific to your coaching business and club, as well as the duration that you decide to offer. Golf Schools are designed to engage club ready golfers into your additional programs and therefore, should be a low barrier to entry program. You need to consider this when pricing then event. When running your Golf School, firstly consider that it\'s important to ensure you earn your hourly coaching rate regardless of the number of participants who sign up. Next, you must decide on the event duration you are offering and ensure that the price you set covers your hourly rate for the minimum number of participants required to attend for the event to run. We recommend setting a minimum of 2 participants to run your event. Calculate the hourly rate for the event based on splitting this cost across the 2 participants. Additionally, clearly outline this minimum number in your marketing terms and conditions. Finally, you need to add to the per person price, any extras you are adding. This may include a charge for Golf course access, equipment or golf balls. You may also decide to add prizes or food and beverage during or after the event. You have the flexibility to choose the exact golf schools offered at your club. You can select from a variety of themed golf schools available in both the Half Day and Full Day options. Within the Golf Schools page, you will find an event plan for each golf school option. This plan will include a suggested timetable for the event as well as the content that you can provide. The Golf School is all about inspiring club ready golfers to engage in further programming at your club, as well as develop their skills. We want them to leave the event having built new social connections, improved their skills, and knowing the next stop for them to continue their journey with you and engage with what is on offer at your club. The day starts by welcoming your participants. Outline the flow of the day and the output of the event as well as help orientate your attendees with the club and get to know others attending. Next, head to the practice facilities where the first part of the day is taking place. If running a Short Game Golf School this may be the putting green to develop putting skills through one to one coaching, practice games and effective practice drills. Following on from this, allow your attendees to have a short break for refreshments before rotating to your next skill focus, which may be the short game facilities for developing chipping skills. This is another great opportunity to play some fun team-based games across these skills and develop participant's skills through private coaching. You should end the half day events with a fun, competitive and engaging session attempting the short game scoring goal challenges. This will help students to learn how to practice effectively and benchmark their skills. Finally, bring your event to a close with a short prize presentation and take the opportunity to engage with participants on their next steps at your club. To assist you in planning and organizing your Golf School, you can access downloadable event plans through the Coaches Toolbox for each of the event options. Visit the Golf School page and choose the 'Event Plan' section. You can view these via the Hub or download them to your device. The \"Event Layout and Setup\" section will provide you with recommendations on how to arrange each section of your event, ensuring that it is delivered safely and effectively, and meets the learning outcomes. Each event plan will include a list of the specific equipment required to conduct each session within the Golf School. The timetable part of the plan provides you with an overview of what is delivered in the event and how the event is broken down across the duration. Technical guidance ideas are provided in the event plan to help you to deliver content to those attending during group discussions and through the golf school. Each event plan will include game cards and practice stations that you can utilise in your event to ensure the session is engaging for your attendees. Your Golf School may even offer an opportunity for participants to go on the golf course, depending on the theme and duration of the event. Guidance will be provided in the event plan if this is applicable. The plans will include scoring goal challenges that are specifically related to the skills being covered in your golf school. At your discretion, you can choose to incorporate these scoring goal challenges into your event. Finally, the event plans include specific challenges that can be measured using TrackMan technology. Incorporate TrackMan technology into your Golf School to demonstrate the additional value it offers. The success of the golf school and the conversions from the event into further programming will be driven by the participant's experience on the day. We are aiming to provide you with all the tools you need to make it a success, but you have a critical role to play in delivering a great experience for those who attend. Golf Schools aim to create positive experiences for participants, inspiring them to sign up for further programming, engage in club activities, and maximize their membership. Ensure that you keep the day lighthearted and fun! Nothing will undermine the success of the day more than the perception that the environment is not safe. Always keep this in mind so you can create a sense that activities at the club are always delivered with the welfare of participants in mind. Remember that there may be a range of ages, abilities, and experiences among the attendees of your Golf School. Therefore, ensure that the flow of the day is as inclusive as possible for all participants. Preparation will be key to the successful delivery of your golf school. Not only will this help you enjoy the event, but it will also contribute to creating a positive image of you and your club. Golf Schools serve as a shop window for participants to get a glimpse into life at your venue and experience your coaching programs. You should strive to ensure that everyone involved creates an environment and atmosphere that allows the participants to feel confident and comfortable at the club. At any time when participants interact with one another, you play a crucial role in driving connections between individuals and opening up opportunities outside of the program. Ultimately, participants should feel a sense of achievement and enjoyment in playing the game. It is essential to ignite their enthusiasm and passion for learning by helping them develop their skills. Implementation of your golf school begins approximately 8 weeks prior to the date of the event. This will ensure that you have adequate time to work through each stage of implementation, work with your team, venue and the GLF Connect support team to make your event a success. Access the Scheduling and Planning guide at 8 weeks prior, which will walk you through the key tasks to get your events scheduled and into the GLF Connect system ready for marketing your golf school. At 5 weeks prior it is time to work with the team at your club, utilise the marketing resources and get prepared with the content required to market your Golf Schools through a variety of channels. A week after this, it\'s time to push the button and get your first event out to your customers. Work with the team at your club on getting everything out to the right places. At 1 week prior, we recommend you engage with your participants on key information you require from them and the next steps ready for delivery week. A range of communication templates are available for you to use. On the week of the event, you need to prepare for your event and ensure everything is in order to deliver a great experience for your participants. You can access the events plans in the Coaches Toolbox. Following the event, it is a crucial period for re-engaging with your participants, capture feedback and communicate information on further programming opportunities. Through the Coaches Toolbox on the GLF Connect system, you can access a variety of support resources that are specifically tailored to the Golf Schools. We recommend you follow the step by step guides and utilise the resources for each step of implementation. Firstly, select the Activation Event option from the Adult Academy page. Then, select Golf Schools on the Selection Page. Finally, follow the Step by Step Guides and access the supporting resources. To begin the next steps towards launching your Golf School, take a browse through the Golf School duration and event types to find the golf schools you want to implement at your club. Next, navigate to the Golf School section of the Coaches Toolbox and download the Scheduling and Planning Step by Step guide. Complete the tasks to get up and running. Finally, follow the Step 2 Guide 'Marketing Content' and get your marketing content in order and sent to the team at your club, ready for pushing the event out to your customers. Thank you for watching this Golf Schools Overview training module.