Genre, Codes, and Conventions PDF
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Solano High School
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This document provides an overview of genre, codes, and conventions in media. It explains how different media forms use distinctive features, style, tropes, and narrative structures to make a strong impression on the viewer and convey specific meanings. It also introduces symbolic codes, technical codes in filmmaking, form conventions, story conventions, and genre conventions. It provides a comprehensive approach for analyzing various kinds of media products like films and online content.
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GENRE, CODES AND CONVENTION S GENRE- It is a French word which means “Kind” or “Class”. The original Latin word is “genus” and mean class of things that can be broken down into subcategories. It tends to be understood to constitute particular conventions of contents and following a distinctive...
GENRE, CODES AND CONVENTION S GENRE- It is a French word which means “Kind” or “Class”. The original Latin word is “genus” and mean class of things that can be broken down into subcategories. It tends to be understood to constitute particular conventions of contents and following a distinctive style in terms of form The primary genres that media creators and producers invoke are the following: entertainment, news, information, education, and advertising. These sample of sub- category of some of the given primary genre 1. News. These are stories that have critical importance to community and national life. News stories are also told following the basic structure of beginning, middle and end. Journalists, people trained to report news to an audience, are expected to be objective, comprehensive and bias-free. They work for newspaper, radio stations, televisions, and lately, online or web-based news 2. Entertainment. It is derived from the French word “entretenir” which means “to hold the attention, keep busy, or amused. (a) Action movies require stunts, set pieces, explosions, guns, and karate. They are usually about a clear hero and a clear villain. Action movie stakes are huge, like saving the world or the universe. They're often bombastic and move quickly. Their pacing and structure are built around scenes like car chases and (b) Adventure movies are usually built around a quest. They take place in faraway lands or jungles. Many adventures may be period pieces, although more contemporary adventure stories are coming back to the forefront. They can be swashbucklers or treasure (c) Comedy films usually are written with a few laughs a scene. The stakes are usually much smaller or interpersonal. Comedy films can vary in their darkness and the way they deal with life and death. They tend to be shorter films, spoofs and can have broader (d) Drama is regularly mashed up with other genres because most movies and tv rely on character driven stories to keep the audience involved. These are serious stories that hinge on events that regularly happen in everyday life. They usually focus on character and how these people arc over time. (e) Horror film focuses on adrenaline rides for the audience that dial in the gore, scares and creative monsters. Horror is always re-inventing old classics, like adding fast zombies, and CGI creatures. It also is seen as the most bankable genre with a huge built- in audience. Ghouls, ghosts, slashers, creatures, and body disfiguring are (f) Romance movies are about people coming together, falling apart, and all the hurdles in between. Love is a universal language. They can be paired with comedy and ram, but a straightforward romance focuses on two characters or (g) Thriller movies. What would you do when you were over your head? This is usually linked with horror, action, and drama, but thrillers are about exciting situations that have constant danger. They're about stressed characters, corrupt investigators, and criminals living on the edge. (h) War/Conflict movies are about POWs, men in foxholes, tanks, and planes. They're about people finding commonalities, differences, and sacrificing their lives. CODES- These are system of signs that when put together create meaning. 2. Symbolic Codes. It shows what is beneath the surface of what we see (objects, setting, body language, a. Setting- Setting is the time and place of the narrative. When discussing setting, you can describe the setting of the whole story or just a specific scene. A setting can be as big as the outback or space, or as small as a specific room. Setting can even be a created atmosphere or b. Mise en Scene- It is a French term that means ‘everything within the frame’. In media terms it has become to mean the description of all the objects within a frame of the media product and how they have been arranged. An analysis of mise en scene includes: Set Design, c. Acting- Actors portray characters in media products and contribute to character development, creating tension or advancing the narrative. The actor portrays a character through: Facial expression, Body Language, Vocal qualities, Movement, Body contact d. Color-Colour has highly cultural and strong connotations. When studying the use of colour in a media product the different aspects to be looking at are: Dominant colour, Contrasting foils, Colour symbolism 3. Written Codes. These are the formal written language used in a media product. It can be used to advance a narrative, communicate information about a character or issues and themes. It includes printed language which is text you can see within the frame and how it CONVENTIONS- These are the accepted ways of using media codes. These are closely connected to the audience expectations of a media product. Types of Conventions 1. Form conventions. These are the certain ways we expect types of media’s codes to be arranged. For instance, an audience expects to have a title of the film at the beginning, and then credits at the end. Newspapers will have a masthead, the most important news on the front page and sports news on the back page. Video games usually start with a tutorial to explain the 2. Story Conventions. These are common narrative structures and understandings that are common in story telling media products. Examples of story conventions include: Narrative structures, Cause and effect, Character construction, Point of View 3. Genre Conventions. It points to the common use of tropes, characters, settings or themes in a particular type of medium. Genre conventions are closely linked with audience expectations. Genre conventions can be formal or thematic. For example, comedy Written Output Give 5 genre,5 shots, 5 sample of Genre