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ST. JOHN PAUL II COLLEGE OF DAVAO SENIOR HIGH SCHOOL ENTREPRENEURSHIP Prepared by: Mae Flor S. Almeria TOPICS 1.Introduction to Entrepreneurship 2.Recognize a Potential Market 3.Recognize and Understand the Market 4.Market Research 5.7 P’s of Marketing and Brandi...

ST. JOHN PAUL II COLLEGE OF DAVAO SENIOR HIGH SCHOOL ENTREPRENEURSHIP Prepared by: Mae Flor S. Almeria TOPICS 1.Introduction to Entrepreneurship 2.Recognize a Potential Market 3.Recognize and Understand the Market 4.Market Research 5.7 P’s of Marketing and Branding PRE-TEST TRUE OR FALSE Instruction: Read the statements carefully then write True if the statement is correct and write False if you think the statement is not correct. Strictly NO ERASURE. TRUE OR FALSE 1. Entrepreneur means “to undertake.” 2. Entrepreneurship is a process of actions of an entrepreneur who is always in search of opportunities. 3. The greatest significance of entrepreneurship is to help identify and develop the managerial capabilities of entrepreneurs. 4. Entrepreneurship will lead to the creation of organizations. 5. Entrepreneurship can improve the life of the entrepreneur only. TRUE OR FALSE 6. Coward people will become successful entrepreneurs. 7. An entrepreneur is a “Risk Taker”. 8. Entrepreneurship is not an economic activity. 9. Entrepreneurs are innovative. 10. Profit potential is the compensation of the entrepreneur. TRUE OR FALSE 11. An entrepreneur can become a business consultant. 12. An entrepreneur can also be a researcher. 13. An entrepreneur can also become a salesman. 14. Entrepreneurship graduates can become business reporters. 15. The entrepreneur could easily see the results of his efforts. Let’s check your answers! Lesson 1: Introduction to Entrepreneurship WHAT IS ENTREPRENUERS HIP? Concept of Entrepreneurship The word “entrepreneur” was derived from the French verb enterprendre, which means “to undertake.” Concept of Entrepreneurship This is pinpointing to those who “undertake” the risk of enterprise. The enterprise is created by an entrepreneur and the process is called Relevance Of Entrepreneurship To An Organization 1. Development of Managerial Capabilities - this means that one of the benefits an entrepreneur gets is to develop his managerial skills. 2. Creation of Organizations - which means that because of entrepreneurship many organizations will exist. Relevance Of Entrepreneurship To An Organization 3. Improving Standard of Living - this means that entrepreneurship can lift up the economic status of an individual. 4. Means of Economic Development - this means that not only the life of the entrepreneur is improved but also the society where the business is located. Factors Affecting Entrepreneurship 1. Personality Factors which include: a. Initiative - doing things even before being told. b. Proactive - which means he can classify opportunities and seize it. c. Problem Solver - which means he Factors Affecting Entrepreneurship d. Perseverance - meaning he will pursue things to get done regardless of challenges. e. Persuasion - means that he can entice people to buy even if they don’t want to. f. A Planner - he makes plans before Factors Affecting Entrepreneurship d. Perseverance - meaning he will pursue things to get done regardless of challenges. e. Persuasion - means that he can entice people to buy even if they don’t want to. f. A Planner - he makes plans before Types of Entrepreneurs Types of Entrepreneurs 1. Innovative Entrepreneurs - They are those who always make new things by thinking of new ideas. They have the ability to think newer, better and more economical ideas. 2. Imitating Entrepreneurs - They are those who don’t create new things but only follow the ideas of 3. Fabian Entrepreneurs - They are skeptical about changes to be made in the organization. They don’t initiate but follow only after they are satisfied. 4. Drone Entrepreneurs - They are those who live on the labor of others. They are die-hard conservatives even ready to suffer the 5. Social Entrepreneurs - They are those who initiate changes and drive social innovation and transformation in the various fields such as education, health, human rights, environment and enterprise development. Career Opportunities of Entrepreneurship Career Opportunities of Entrepreneurship 1. Business Consultant - with the expertise of in the field of entrepreneurship, he can be a very good source of advices to other entrepreneurs and would be business men. 2. Teacher - a graduate of an entrepreneurship can use his Career Opportunities of Entrepreneurship 3. Researcher - the entrepreneur can be employed as a researcher by an enterprise. 4. Sales - the entrepreneurship graduate can apply as a salesman 5. Business Reporter - the entrepreneur being expert in the field, can be employed as a Self- Assessment Self- Assessment Direction: Find out if you have the qualities of an entrepreneur. Put a check mark on the column that identifies whether you have the qualities of an entrepreneur or not. “ The true entrepreneur is a doer, not a dreamer. - Nolan Bushnell ” End of Lesson 1 ! Thank you for listening ☺

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