Why Study Intercultural Communication? PDF
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Northern Virginia Community College
Stella Ting-Toomey & Leeva C. Chung
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This document is a chapter from the book Understanding Intercultural Communication, explaining the reasons for studying intercultural communication. It also discusses the major characteristics of culture. The author examines the importance of intercultural communication.
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Why Study Intercultural Communication? CST 229: Chapter 1 Understanding Intercultural Communication | Edition 3 Stella Ting-Toomey & Leeva C. Chung Objectives & Agenda 1 Identify six practical reasons...
Why Study Intercultural Communication? CST 229: Chapter 1 Understanding Intercultural Communication | Edition 3 Stella Ting-Toomey & Leeva C. Chung Objectives & Agenda 1 Identify six practical reasons to study intercultural As a result communication and offer specific examples to support the six reasons. of reading Chapter 1 and participating in 2 Define and discuss the major characteristics of culture related class and use the iceberg metaphor to illustrate the three activities, you levels of culture. should be able to… 3 Embark on your intercultural learning journey with curiosity and move forward engagingly to learn about dissimilar others’ value patterns, intersecting identity complexity, and communication flexibility or inflexibility issues. 2 Six Reasons to Study Intercultural Communication QuikPix 1.1.b Intercultural communication can occur anywhere, at anytime. Introduction Flexible intercultural communication is about managing cultural differences adaptively and creatively across a wide range of communicative situations. There are many reasons for why you should pay close attention to the study of ICC. We identified six reasons in the chapter, and invite you to expand the list to address your own professional and personal goals for the study of ICC. 4 Six Reasons to Study Intercultural Communication Reason 1: Reason 3: Reason 2: The Impact of The “New Norm”: Non- Global and Domestic Technology on Traditional Interpersonal Diversity Workforce Everyday ICC Relationships Reason 6: Reason 4: Reason 5: Inclusivity Reason: Global Health Care Personal Empowerment, Increasing Self-Awareness Concerns and Social Advocacy, and and Other-Sensitivity Opportunities Social Justice 5 Image: https://shawchiro.info/are-you-at-risk-for-text-neck/ Reason 1: The Impact of Technology on Everyday ICC QuikPix 1.1.a Anywhere, anytime. 6 Image: https://nethope.org/webinars/digital-skills-for-a-global-workforce/ QuikPix 1.2 Workplace diversity. Reason 2: Global and Domestic Diversity Workforce www.statchatva.org www.census.gov 7 Reason 3: The “New Norm”: Non- Traditional Interpersonal Relationships Image: https://www.nvcc.edu/student-life/index.html 8 Image: https://blogs.microsoft.com/blog/2020/03/06/microsoft-for-healthcare- empowering-our-customers-and-partners-to-provide-better-experiences-insights-and-care/ Image: https://www.shccares.com/ Reason 4: Global Health Care Concerns and Opportunities 9 Image: https://www.verywellmind.com/what-is-the-metoo-movement-4774817 Image: https://www.cnn.com/2020/06/23/politics/black-lives-matter-support-impact/index.html Reason 5: Personal Empowerment, Social Advocacy, and Social Justice 10 Reason 6: Inclusivity Reason: Increasing Self-Awareness Image: https://hr.berkeley.edu/developing-self-awareness and Other-Sensitivity 11 Six Reasons to Study Intercultural Communication Reason 1: Reason 3: Reason 2: The Impact of The “New Norm”: Non- Global and Domestic Technology on Traditional Interpersonal Diversity Workforce Everyday ICC Relationships Reason 6: Reason 4: Reason 5: Inclusivity Reason: Global Health Care Personal Empowerment, Increasing Self-Awareness Concerns and Social Advocacy, and and Other-Sensitivity Opportunities Social Justice 12 Why Study Intercultural Communication? CST 229: Chapter 1 Understanding Intercultural Communication | Edition 3 Stella Ting-Toomey & Leeva C. Chung Objectives & Agenda 1 Identify six practical reasons to study intercultural As a result communication and offer specific examples to support the six reasons. of reading Chapter 1 and participating in 2 Define and discuss the major characteristics of culture related class and use the iceberg metaphor to illustrate the three activities, you levels of culture. should be able to… 3 Embark on your intercultural learning journey with curiosity and move forward engagingly to learn about dissimilar others’ value patterns, intersecting identity complexity, and communication flexibility or inflexibility issues. 14 Culture: a learned meaning system Defining Culture Culture: a learned meaning system that consists of patterns of traditions, beliefs, values, norms, meanings, and symbols that are passed on from one generation to the next and are shared to varying degrees by interacting members of a community. 16 Metaphorically, Culture is like an Iceberg with Three Layers Surface-level Popular culture Intermediate-level Symbols, meanings, and norms Culture: An Iceberg Culture Metaphor Deep-level Traditions, beliefs, and values (Figure 1.1) Seafloor-level Universal Human Needs 17 Why Study Intercultural Communication? CST 229: Chapter 1 Understanding Intercultural Communication | Edition 3 Stella Ting-Toomey & Leeva C. Chung Objectives & Agenda 1 Identify six practical reasons to study intercultural As a result communication and offer specific examples to support the six reasons. of reading Chapter 1 and participating in 2 Define and discuss the major characteristics of culture related class and use the iceberg metaphor to illustrate the three activities, you levels of culture. should be able to… 3 Embark on your intercultural learning journey with curiosity and move forward engagingly to learn about dissimilar others’ value patterns, intersecting identity complexity, and communication flexibility or inflexibility issues. 19 Updating your Intercultural Passport Updating your Intercultural Passport Culture is a complex frame of reference. Clashes may be avoidable if we master some deep-level intercultural knowledge and communication tools. Know that there is always more “mystery” and the “unknown” to be explored and rediscovered. Let your intercultural learning journey begin… 21 Next Review your Modules Steps for more examples and learning activities. 22