Behavioral Economics PDF
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This document discusses behavioral economics, covering various topics such as cognitive biases, the endowment effect. The document includes concepts like confirmation bias, FOMO (fear of missing out), sunk costs, and social media marketing.
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**Behavioral Economics** ======================== **Behavioral Economics** ------------------------ **Cognitive Bias** ------------------ **Confirmation Bias** --------------------- **Endowment Effect** -------------------- **FOMO (Fear of Missing Out)** ------------------------------ **Hedoni...
**Behavioral Economics** ======================== **Behavioral Economics** ------------------------ **Cognitive Bias** ------------------ **Confirmation Bias** --------------------- **Endowment Effect** -------------------- **FOMO (Fear of Missing Out)** ------------------------------ **Hedonic Adaptation** ---------------------- **Herd Mentality** ------------------ **Loss Aversion** ----------------- **Overconfidence Bias** ----------------------- **Overestimation** ------------------ **Overnight Test** ------------------ **Overplacement** ----------------- **Overprecision** ----------------- **Social Media Marketing** -------------------------- **Sunk Costs** -------------- **Sunk Cost Fallacy** ---------------------