Anatomy of Magazine Cover PDF

Introduction to Communication ANATOMY OF MAGAZINE COVER Masthead – Title of the magazine. The largest font size that will exist in the magazine. While the size and placement are consistent, the colors of the masthead will change to match the theme or main image. Magazine Deck - Not...

Introduction to Communication ANATOMY OF MAGAZINE COVER Masthead – Title of the magazine. The largest font size that will exist in the magazine. While the size and placement are consistent, the colors of the masthead will change to match the theme or main image. Magazine Deck - Not all magazines have a deck, but it can be useful to describe the magazine’s philosophy or the type of publication. The magazine deck is usually only a few words long—it should be concise and to the point. Date Line - This is the month, year, and issue number of the publication. Depending on the publishing frequency, some magazines may use the month and year (January 2020), while quarterly magazines may include the season and the year. Magazine Issue - Magazine issue numbers are usually displayed as Volume X, Issue X. Volume refers to the years the magazine has been in circulation, while issue refers to how many times it has been published during that year. For instance, for a monthly magazine that was published in March 2020 and has been in circulation for 20 years, the listing would be “Volume 20, Issue 3” Main Image - The main image of a magazine can be a photograph or an illustration. That’s decided depending on the main story of the magazine and the art direction. Lead Article Line - Every magazine has a main theme for the issue, and that makes the lead article line on a cover. Try to emphasize the lead article line by using a slightly different font that goes with the theme. This will create a dynamic cover and will be sure to draw your reader’s eyes to the lead article line element first. Cover Lines - When it comes to the placement of the cover lines, aim for balance. Cover lines are set at a smaller point size compared to the lead article. Every magazine has one, depending on the topic or the person being interviewed. The cover line topics can revolve around the main theme of the magazine, but not necessarily. Cover lines should have no more than ten words and must be concise. Website Link - The rise of digital devices gave room for magazines to extend their contact on their websites. Remind your customers where they can find you online, be it your website or any other social media channels. Price and Bar Code - Bar codes are taken care of by the printing house, but you do have to make sure to leave room for them. Their placement is at the bottom-left corner of the cover, and this space can also include the price of the magazine.