Agricultural Journalism PDF

Chapter 2: Agricultural Journalism 1 Content of the chapter ❑ Definition and concepts of agricultural journalism ❑ Aim and objective agricultural journalism ❑ Principle of agricultural journalism ❑ The role of agricultural journalism  Chapte...

Chapter 2: Agricultural Journalism 1 Content of the chapter ❑ Definition and concepts of agricultural journalism ❑ Aim and objective agricultural journalism ❑ Principle of agricultural journalism ❑ The role of agricultural journalism  Chapter 2: Agricultural Journalism 2 Journalism in general and agricultural journalism came from journey & journal. Journal means recording daily activity/events. Agricultural Journalism is the task of collecting, writing, editing and publishing agricultural information, scientific facts, agricultural technology events or agricultural news through newspaper, magazine, radio and television or any media of communication. Agricultural journalism is applied journalism.  Agricultural Journalism con.... 3 ❖ Agricultural Journalism has a positive effect on our farmers, producers, consumers in the country. ❖ The educative and motivational works about agriculture and agro- related reports have encouraged many youths, young entrepreneurs to be self-employed in the urban and rural areas. ❖ Farm journalism can play very crucial role in collection, processing and dissemination of information according to need of the farmers. ❖ The farm journalism should be based on scientific research and should be timely, local specific and according to needs of farmers  Agricultural Journalism con... 4 ❖ Farm journalism is a vital instrument used for inducing knowledge of agricultural innovations to farmer. ❖ Agricultural journalism considered an effective tool in diffusion of agricultural technologies among the farming communities ❖ Various forms of agricultural journalism are used by different organizations in order to address the community problems and provide solutions to them  Chapter 2: Agricultural Journalism 5 Aim and objective agricultural journalism 1. To promote the highest professional standard among journalists, communicators, photographers and others who specialize in communications in agriculture, horticulture, rural affairs and related subjects 2. To represent members' interests and maintain relations with appropriate representative bodies 3. To provide a forum, through business meetings and social activities for members to meet eminent people in these industries..........Aim and objective agricultural journalism 6 4. To maintain contact with similar associations overseas 5. To promote schemes for the continuing professional development of members of the Guild and for the provision and training of suitable entrants into agricultural and related journalism 6. To contribute towards a better understanding of agriculture's social, economic and environmental importance  Chapter 2: Agricultural Journalism 7 Principle of agricultural journalism ❑ The same with other principle of journalism that you learn from in chapter one, except included the agricultural terms.  Chapter 2: Agricultural Journalism 8 The role of agricultural journalism in agriculture → Awareness among community to conserve natural resources → Communicating the impacts and accomplishment of the innovation conditions → Coordination of contact farmers → Create awareness on modern farming methods → Creating a favorable image of the impacts of the innovation → Describes the development of the innovation  Chapter 2: Agricultural Journalism 9 The role of agricultural journalism in agriculture →Disseminating agricultural research findings to farmers →Disseminating information on new farming techniques →Educate the farmer on the consequence of the new technique →Educate the farmers on how to acquire required inputs →Environmental and climatic change information →Establishes the procedure of input combination  Chapter 2: Agricultural Journalism 10 The role of agricultural journalism in agriculture → Help farmers to enhance their productivity → Information for agricultural inputs and marketing’s → Information sources for crop production protection and innovation → Introducing farmers to agricultural cooperative societies → Knowledge sources and skill enhancement → Linking farmers-authors (innovators)  Chapter 2: Agricultural Journalism 11  The role of agricultural journalism in agriculture → Make legislators aware of the innovation → Mobilize community for self-reliance to ensure sustainability → Play role in highlighting most emergent problems of farmers → Present procedural information on the use of innovation → Promote awareness among rural community for education → Promote communication between farmers and extension workers → Promoting agricultural funds media → Promoting farmers training  Chapter 2: Agricultural Journalism 12  The role of agricultural journalism in agriculture →Promoting market opportunities for farm products →Provide information on the effectiveness of crop varieties →Provide link among farmers, research and academia →Publishes the success of other early adopters →Reporting the impact of innovation etc.