2.-TYPES-OF-QUANTITATIVE-RESEARCH.pptx

TYPES OF QUANTITATIVE RESEARCH PRACTICAL RESEARCH 2  1.Descriptive Research 2.Survey Research 5 Types of 3.Correlational Research Quantitativ 4.Quasi-experimental e research Research Design 5.Experimental Research ...

TYPES OF QUANTITATIVE RESEARCH PRACTICAL RESEARCH 2  1.Descriptive Research 2.Survey Research 5 Types of 3.Correlational Research Quantitativ 4.Quasi-experimental e research Research Design 5.Experimental Research  DESCRIPTIVE RESEARCH Descriptive Research- is used to understand a phenomenon, a situation, or a population. Unlike experimental research, descriptive research does not involve the manipulation of certain variables. Rather, it seeks only to observe and measure the variables in order to investigate them. Among the types of quantitative research, this design is used when trying to identify characteristics, categories, and trends. The most common methods of collecting descriptive research are case studies, observations, and surveys. https://www.voxco.com/blog/types-of-quantitative-research/  ADVANTAGES OF DESCRIPTIVE DESIGN The descriptive research design for a quantitative approach allows you to gather a detailed and nuanced understanding of the research objective. The research method is relatively easy to implement and involves surveys, observation, etc. It enables you to gather representative data that you can use to generalize the findings to a large population. https://www.voxco.com/blog/types-of-quantitative-research/  EXAMPLES: Level of Satisfaction of Consumers to the product and services. Level of perception of the students in different matters. Awareness of the students on using anti- virus Awareness of the students about bullying https://www.voxco.com/blog/types-of-quantitative-research/  SURVEY RESEARCH  Surveys are the most popular and common method to gather data. You can ask multiple questions to a wide population. The data analysis is also simple since you can use an online survey software that automatically analyzes data for you. You can choose to conduct surveys in two ways –  Cross-sectional surveys are used when you want to conduct research at a given point in time.  Longitudinal surveys, on the other hand, are used when you want to run surveys at various durations. https://www.voxco.com/blog/types-of-quantitative-research/  ADVANTAGES  A survey is the most popular kind of quantitative research that allows you to gather data from a wider audience across multiple sources.  It is versatile in nature, allowing you to evaluate and gather data for various objectives across multiple industries.  Surveys use structured questionnaires enabling you to gather standardized data.  This quantitative research design allows you to provide respondents with anonymity and confidentiality, encouraging honest responses. https://www.voxco.com/blog/types-of-quantitative-research/  CORRELATIONAL RESEARCH Correlational research is a non-experimental research method used to identify a relationship between two variables with no influence from any extraneous variable. Among the types of quantitative research, this design can help you recognize patterns and trends in the feedback you gather. For example, an ice cream brand can use this methodology to identify the relationship between weather (temperature) and ice cream sales. https://www.voxco.com/blog/types-of-quantitative-research/  CORRELATIONAL RESEARCH The correlation between the two variables will reflect the direction and/or strength of their relationship.  A positive correlation denotes that both variables change in the same direction.  A negative correlation denotes that the variables change in opposite directions.  A zero correlation denotes that there is no relationship between the variables being studied. https://www.voxco.com/blog/types-of-quantitative-research/  ADVANTAGES  This quantitative research design type helps you establish relationships within variables without manipulating them.  You can predict the outcome and identify patterns and trends based on the observed relationship.  In cases when experimental manipulation may be unethical, correlational research offers an alternative and ethical approach.  The approach involves collecting data from existing sources, making it a cost-effective quantitative research design. https://www.voxco.com/blog/types-of-quantitative-research/  QUASI-EXPERIMENTAL RESEARCH  Similar to the experimental research design, quasi-experimental research also aims to identify a cause-and-effect relationship between two variables, i.e., an independent variable and a dependent variable.  However, quasi-experiment involves subjects being assigned to groups based on non-random criteria.  Among the types of quantitative research, this design is often employed when true experiments cannot be carried out due to practical or ethical reasons. A notable advantage of this design is that it has higher external validity than most true experiments, as it often involves real-world interventions as opposed to an artificial laboratory setting. https://www.voxco.com/blog/types-of-quantitative-research/  ADVANTAGES It allows you to compare different groups/conditions and explore the cause-and-effect relationship. This research design of a quantitative approach often occurs in real-world settings. This allows for a high ecological validity which means you can apply the findings and generalize it to real-life situations. The quantitative research type is more practical and feasible. https://www.voxco.com/blog/types-of-quantitative-research/  EXPERIMENTAL RESEARCH  Experimental research, also known as true experimentation, aims to measure the effect of one or more IVs on one or more DVs with the use of the scientific method. This is done by manipulating the independent variable to study its effects on the dependent variable.  The experimental research design involves conducting a set of procedures to test the hypothesis of the study. Subjects within experimental research are randomly assigned to groups rather than being assigned to groups using non-random criteria. https://www.voxco.com/blog/types-of-quantitative-research/  ADVANTAGES  The researcher has control over the extraneous variable, which allows for a high degree of internal validity in this research design for quantitative research.  Experimental research enables replication and verification of research outcomes, leading to increased confidence in the conclusion drawn.  It allows the researcher to manipulate the independent variable to assess its impact on the de pendent variable. https://www.voxco.com/blog/types-of-quantitative-research/