01. Understanding Data and Databases PDF

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BeautifulDwarf859

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IBU International Business University

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data modeling data analysis databases information technology

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This document provides an introduction to data and databases. It explores the differences between structured and unstructured data, discusses qualitative vs. quantitative data, and highlights the importance of data quality for reliable insights. The document also covers the relationship between data and information, and how data is utilized in various domains.

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01.​ Understanding Data and Databases In an era dominated by digital innovation, the currency of influence is data. Whether it's the content we share across social platforms or the troves of information housed within sprawling corporate databases, data is the lifeblood coursing thr...

01.​ Understanding Data and Databases In an era dominated by digital innovation, the currency of influence is data. Whether it's the content we share across social platforms or the troves of information housed within sprawling corporate databases, data is the lifeblood coursing through the veins of modern society. Recognizing the pivotal role that data and databases play isn't just crucial for industry stalwarts in technology, business, and science; it's imperative for all individuals navigating the landscape of our ever more data-centric world. In the following document, we will cover basic topics related to data and databases, as well as examples that should make understanding of these topics easier. UNDERSTANDING DATA Data, in its essence, embodies the fundamental building blocks of information. It represents the raw, unprocessed elements that constitute the backbone of our digital world. These elements come in diverse forms, spanning from simple numerical values and textual descriptions to complex multimedia files such as images, videos, and audio recordings. Each piece of data encapsulates a snippet of reality, a fragment of information waiting to be deciphered and understood. Within the vast landscape of data, two primary categories emerge: structured and unstructured data. ​ Structured data adheres to a predefined format or schema, facilitating easy organization and processing. Examples include database entries, spreadsheets, and CSV files, where data is neatly arranged into rows and columns, making it readily accessible for analysis and manipulation. ​ Unstructured data defies such conventions, existing in a raw, untamed state without predefined organization. This category encompasses a myriad of formats, from textual documents and emails to multimedia files and social media posts. While unstructured data presents unique challenges in terms of analysis and 2 interpretation, its richness and diversity offer unparalleled insights into human behavior, sentiments, and interactions. Despite their inherent differences, both structured and unstructured data share a common trait: they lack context or meaning in their raw form. Like scattered puzzle pieces awaiting assembly, data requires processing, analysis, and interpretation to unlock its true value. This transformative journey from data to information involves a series of cognitive processes where patterns are identified, correlations are drawn, and insights are gleaned. It is through this lens of interpretation that data transcends its inert state, evolving into actionable intelligence that drives decision-making and problem-solving across various domains. Within the realm of data, there exist two principal categories: quantitative and qualitative. ​ Quantitative data manifests as numerical values, typically stemming from measurements, counts, or mathematical computations. For example, the dimensions of a room, the population of a city, or the revenue generated by a company are all quintessential examples of quantitative data. ​ Qualitative data delves into the descriptive realm, encapsulating attributes, characteristics, or properties that cannot be easily quantified. A simple illustration of qualitative data is the color of a pen – whether it be red, blue, or black – or perhaps the sentiment conveyed by a customer review. The journey from data to information is not a solitary endeavor. It is deeply intertwined with the technological infrastructures, analytical tools, and human expertise that form the backbone of data-driven decision-making. From sophisticated data management systems and machine learning algorithms to the keen insights of data analysts and domain experts, a diverse ecosystem of actors collaborates to extract value from data and translate it into actionable intelligence. 3 All data is created equal. Alongside its potential for enlightenment and discovery, data also harbors the risk of misinformation and misunderstanding. The quality of data, therefore, becomes paramount in distinguishing between reliable insights and misleading conclusions. Data quality encompasses a spectrum of attributes, including accuracy, completeness, consistency, timeliness, relevance, and validity. Each dimension plays a crucial role in ensuring that data is fit for purpose, aligning with the objectives and requirements of its intended use. Data vs. information: ​ Data is a collection of facts, while information puts those facts into context. ​ While data is raw and unorganized, information is organized. ​ Data points are individual and sometimes unrelated. Information maps out that data to provide a big-picture view of how it all fits together. ​ Data, on its own, is meaningless, doesn’t have context. When it’s analyzed and interpreted, it becomes meaningful information. ​ Data does not depend on information; however, information depends on data. ​ Data typically comes in the form of graphs, numbers, figures, or statistics. Information is typically presented through words, language, thoughts, and ideas. ​ Data isn’t sufficient for decision-making, but you can make decisions based on information. 4 Data Examples Information Examples The number of visitors to a website in one Understanding that changes to a website month have led to an increase or decrease in monthly site visitors Identifying supply chain issues based on trends in warehouse inventory levels over time Inventory levels in a warehouse on a Finding areas for improvement with specific date customer service based on a collection of Individual satisfaction scores on a survey responses customer service survey The price of a competitor's product Determining if a competitor is charging 5 more or less for a similar product Characteristics of Data The characteristics of data encompass various attributes that define its nature, quality, and usability. Understanding these characteristics is essential for effectively managing, analyzing, and interpreting data. Here are some key characteristics of the data: ​ Accuracy refers to the degree to which data reflects the true value or reality it represents. Accurate data is free from errors, inconsistencies, or bias, ensuring reliability in decision-making and analysis. Accurate data is reliable and trustworthy. It reflects the true values or attributes of the objects, events, or measurements it represents. Reliability ensures consistency and repeatability, enabling users to have confidence in the data's fidelity over time and across different contexts. Data accuracy also encompasses precision, which refers to the level of detail and specificity in data measurements or observations. ​ Completeness indicates whether all necessary data points are present and accounted for within a dataset. Incomplete data may hinder analysis and lead to erroneous conclusions, emphasizing the importance of thorough data collection and validation processes. Data completeness begins with the process of data collection. It involves defining the scope and objectives of data collection efforts and ensuring that all relevant data points are captured. A complete dataset should be free from missing or null values for essential data fields. ​ Data consistency is a critical aspect of data quality that ensures uniformity, coherence, and reliability across a dataset. It encompasses various dimensions, including the structure, format, and semantics of data, as well as its alignment with established standards and conventions. There are a couple of different types of data consistency like structural consistency, format consistency, semantic consistency, etc. 6 ​ Data timeliness refers to the currency or freshness of data in relation to the timeframe of analysis, decision-making, or application. It encompasses the relevance, accuracy, and availability of data within the desired timeframe, ensuring that data remains up-to-date and reflective of current conditions or events. Timely data is pertinent and applicable to the specific timeframe in which decisions are made or actions are taken. It aligns with the needs and objectives of stakeholders, providing insights or information that are actionable and relevant within the context of ongoing activities or initiatives. Timeliness is synonymous with the freshness or currency of data, indicating how recently data has been collected, updated, or processed. Data latency refers to the time delay between data generation or acquisition and its availability for analysis or decision-making. Low data latency indicates minimal delay, with data being accessible in near real-time or with minimal delay, while high data latency implies longer delays or processing times before data becomes available for use. ​ Data relevance refers to the significance, applicability, and usefulness of data in addressing a specific task, problem, or objective. It involves assessing whether the available data aligns with the information needs of users and whether it provides valuable insights or answers to relevant questions. Relevant data is closely aligned with the goals, objectives, or requirements of a particular analysis, decision-making process, or problem-solving task. Relevant data is applicable and meaningful within a specific context or domain of interest. Relevant data possesses informational value and utility, offering insights, perspectives, or knowledge that contribute to understanding, problem-solving, or decision-making processes. ​ Data granularity refers to the level of detail, specificity, or resolution at which data is collected, stored, or represented within a dataset. It encompasses the extent to which data is disaggregated or decomposed into individual units, observations, or attributes. Granularity plays a crucial role in determining the richness, precision, and usability of data for analysis, decision-making, and problem-solving. ​ Data accessibility refers to the ease with which data can be accessed, retrieved, and utilized by authorized users or stakeholders. It encompasses various 7 dimensions, including availability, usability, security, and transparency, to ensure that data is readily accessible and actionable for its intended purposes. Data accessibility is essential for maximizing the value and utility of data assets in supporting organizational objectives, decision-making processes, and stakeholder engagements. ​ Data security refers to the protection of data from unauthorized access, disclosure, alteration, or destruction throughout its lifecycle. It encompasses various measures, policies, and technologies aimed at safeguarding sensitive or confidential information from threats, vulnerabilities, and breaches. Confidentiality ensures that data is accessible only to authorized individuals, systems, or processes. It involves implementing access controls, encryption techniques, and authentication mechanisms to restrict access to sensitive data and prevent unauthorized disclosure or exposure. Data integrity ensures that data remains accurate, consistent, and trustworthy over time. It involves implementing measures to detect and prevent unauthorized modifications, alterations, or tampering of data, such as data validation checks, checksums, and digital signatures. Understanding Databases Imagine you're an avid home cook, and over the years, you've accumulated a vast collection of recipe cards stored in a shoebox. Each card contains the details of a different recipe: the name of the dish, a list of ingredients, and step-by-step instructions on how to prepare it. Initially, this makeshift system works well for managing a handful of recipes, providing quick access to the information you need when cooking. However, as your culinary repertoire expands and your collection of recipe cards grows, you begin to encounter challenges. The shoebox becomes overcrowded and disorganized, making it increasingly difficult to locate specific recipes amidst the chaos. You find yourself spending more time sifting through the jumble of cards, trying to find that one elusive recipe for lasagna or chocolate cake. 8 Enter the database—a sophisticated solution to your recipe organization woes. Think of it as a state-of-the-art recipe box designed to streamline the management of your culinary creations. Instead of a cluttered shoebox, the database offers a structured and systematic approach to storing and accessing recipe information. In the world of databases, each recipe card corresponds to a "record" within a table—a virtual filing tray dedicated to a specific category of recipes. For example, you might have separate tables for appetizers, main courses, desserts, and beverages, each containing a collection of related recipes. Within each table, the individual records represent the details of each recipe, organized into distinct fields mirroring the information found on a recipe card. Imagine opening the "Desserts'' table in your database. Here, you'll find a neatly organized list of dessert recipes, with each record displaying essential details such as the name of the desert, its ingredients, cooking instructions, and perhaps even notes on serving suggestions or variations. Just like flipping through a stack of recipe cards, you can browse through the records in the table to find inspiration for your next sweet treat. But the database offers more than just organized storage—it also provides powerful tools for managing and manipulating your recipe data with ease. Need to find all the dessert recipes that include chocolate as an ingredient? No problem—simply execute a query, and the database will swiftly retrieve the relevant records for you. Want to update the ingredients for your favorite cookie recipe? With a few clicks, you can edit the corresponding fields in the database, ensuring that your recipes stay up-to-date and accurate. Furthermore, the database offers robust security features to safeguard your recipe collection. You can control access to the database, ensuring that only authorized users have the ability to view, edit, or delete recipe records. This ensures the confidentiality and 9 integrity of your culinary creations, protecting them from unauthorized tampering or disclosure. Types of databases: ​ Relational databases: These are the most common types, like the recipe box analogy. They use tables with rows and columns to store data and connect them with specific relationships. Think of ingredients linked to recipes or movies linked to actors. ​ NoSQL databases: These are more flexible and don't have a rigid structure. They're good for storing large amounts of unstructured data, like social media posts or sensor readings. Imagine an unstructured box for all kinds of recipes, not just traditional ones. Benefits of using databases: ​ Reduced redundancy: no need to store the same information multiple times, like having the same ingredient listed on every recipe card. ​ Improved data integrity: ensures consistent and accurate information throughout the database. Imagine all recipe cards having the same spelling for "flour" instead of variations like "flower" or "floure." ​ Efficient data retrieval: Quickly find specific information, like searching for a recipe by name or filtering products by price range. ​ Data analysis: Analyze trends and patterns in your data, like finding the most popular dessert ingredients or which movies get the highest ratings. A table in a database is like a filing cabinet drawer where you store related information in a structured way. Think of it as a spreadsheet with rows and columns, but much more powerful and flexible. Table is representation of real-world entity that has different attributes which can be captured 10 ​ Rows: Think of rows as horizontal lines, like separate documents in the drawer. Each row represents a single record - a complete set of information about a specific entity. In our filing cabinet analogy, each row might represent a different customer in a customer database. ​ Columns: These are the vertical headings, like labels on folders within the drawer. Each column represents a specific attribute or field, holding a particular piece of information about each record. For customer records, columns might include "Name", "Address", "Email", etc. ​ Cells: Each cell is where the information lives - the intersection of a row and a column. It holds the value for a specific attribute of a specific record. For instance, a cell might contain the email address of a particular customer. ​ Primary Key: This is a unique identifier for each record in the table, like a fingerprint. It ensures that no two records are exactly the same. Often, a specific column, like a customer ID, serves as the primary key. ​ Foreign Key: This helps connect data across different tables. Imagine having separate drawers for customers and orders. A foreign key in the "Orders" drawer referencing the customer ID in the "Customers" drawer helps link orders to specific customers. 11 Metadata Imagine you have a library full of books. Each book contains a story, but there's also additional information like the author, publication date, ISBN number, and genre. This additional information that describes the book itself is called metadata. In the world of computers, metadata plays a similar role. It's data about data. It provides context and details about other data, without being the actual data itself. Types of metadata: ​ Descriptive metadata: This includes basic information like title, author, creation date, format, size, etc. Imagine the book's details on its cover or title page. ​ Structural metadata: This describes how parts of data are organized and relate to each other. Think of chapters, sections, and their order within a book. ​ Administrative metadata: This covers information used for managing the data, like access rights, ownership, and creation tools. Like library catalog records with details about borrowing and location. ​ Technical metadata: This describes the technical properties of the data itself, like file format, compression, encoding, etc. Like understanding the language and printing format of a book. Why is metadata important: ​ Discovery and Search: It helps find specific information quickly and easily, like searching for a book by author or genre. ​ Understanding and Use: It provides context and meaning to the data, enabling better interpretation and analysis. Knowing a book's genre helps set expectations. ​ Management and Preservation: It allows efficient organization, access control, and long-term archiving of data. Like keeping track of borrowed books and ensuring their preservation. ​ Interoperability: It facilitates compatibility and exchange of data between different systems, like sharing e-books across platforms. 12 Database Management System Database Management System (DBMS) is a broader concept, referring to a software system that provides an interface for users and applications to interact with databases. It is a software package designed to define, create, manipulate, and manage databases efficiently and it provides various functionalities such as data definition (creating and altering database schemas), data manipulation (inserting, updating, and deleting data), data querying (retrieving data using SQL or other query languages), data integrity enforcement (ensuring data consistency and constraints), concurrency control (managing simultaneous access to data), and security (controlling access to databases and data). DBMSs can be relational, object-oriented, hierarchical, or other types, depending on the data model they support. MySQL Server is an example of an RDBMS, which is a specific type of DBMS that manages data in a relational model, using tables with rows and columns. 13 MySQL Server MySQL Server is a specific implementation of database server software. It is a software program that manages access to a centralized database or databases, handles requests from clients, and provides them with the necessary data. MySQL Server, specifically, is an open-source relational database management system (RDBMS) developed by Oracle Corporation and provides features for storing, organizing, and retrieving data, as well as for managing user access, security, and transactions. It includes a server process (mysqld) that listens for client connections and executes queries against the databases it hosts. 14

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